Bangalore: Dell has recently launched the online e-store, Dell Express Ship Affiliate (DESA) for consumers to purchase Dell Products online seamlessly and get faster deliveries. Dell’s complete range of consumer products like Inspiron, XPS, Alienware and Vostro including accessories & spare parts are available through DESA.  The wide range ensures that customers get full options on DESA as are available on www.dell.co.in. Dell has also enabled Easy EMI options on Credit Cards issued by all the major banks.

According to recent industry reports, there has been a rapid increase in the number of customers opting  to purchase online due to convenience, price and accurate product information. The increase in this trend has also been driven primarily by the enhanced Safe and Secured online payment system. Besides, customers can easily compare products   and decide the options that fit their requirement.

P. Krishnakumar, Executive Director & GM, Consumer and Small Business, Dell India said, “Dell has always worked towards providing a hassle free and wholesome experience to our consumers. We believe customer support is an extremely vital touch point which creates great experiences and drives loyalty. With the launch of this initiative, we are giving consumers the freedom to purchase Dell products with a click of a button through Debit cards, credit cards or net banking seamlessly. We are expecting 4 times reduction in delivery time to the end customer.”

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