Magazine : 
Will Alibaba Rule India Like It Rules China?
Alibaba makes no secret of its international goals, but some of the things that make it a success in its home country China may not produce the same results in India because the Indian retailers are in no hurry to explore the B2B e-commerce space here.
The foremost reason for such occurrence is that the fragmented retail market in China was united on the internet through Alibaba. On the other hand the $300 billion B2B retail industry in India continues to remain unorganized with a handful of operating brick-and-mortar players, including Metro, Wal-Mart, Reliance and French chain Carrefour, which operated cash-and-carry stores, withdrew from India recently.
Harvard’s William Kirby, an expert on Chinese business, calls Alibaba a transformative firm—“a private company that has done more for China’s national economy than most state-owned enterprises.”
It would be a big challenge for Alibaba to make a firm position in Indian e-retail market. Although the e-retailer giant that has got wide spread success with B2B platform, helped buyers and sellers overcome a lack of information and high search costs in China. On the other hand, it will be interesting to know how Snapdeal will welcome the incoming of Alibaba in Indian e-commerce industry.
