Velvetcase.Com is Taking the E-commerce Business to Next Level



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BANGALORE: From groceries to electronics e-commerce portals have it all just a fingertip away. As the e-commerce business in the country is rapidly growing, there are many more investors and entrepreneurs coming up with various ideas in order to attain profit. Jewels are the most precious collections which are always handpicked by the ladies in the house. As it is costly diamonds are also bought with many consultations with the experts. But in the current online trend these luxurious jewels are also being purchased through several e-portals in the country.

Velvetcase.com is an example for such sites which provide quality jewelry online in the country. The firm has a number of talented designers working in house. The platform offers verities as well as custom made pieces according to the need of their clients. “As an online marketplace for jewellery, we take care of all our customers' needs from ready-to-wear contemporary designs to custom-made pieces. For large bridal orders, we provide a concierge who is like a relationship and asset manager," says, Kapil Hetamsaria, co-founder and CEO.

Surprisingly there are a lot of consumers for these online portals which is not much expected. Harsha Patel, a fashion designer based is Mumbai is one among the many people who buy jewels with the help of Velvetcase.com. Even though he praises the site, he is still conscious about buying anything over a lakh price tag. He states that, "When I spend on high-end jewellery, I would like to look at many designs and connect with the jeweler one-to-one. In fact, I then require a higher degree of customization including looking at the color and quality of gemstones being used and talking to the jeweler and trying on some of the pieces before I decide,"

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