Samsung, NSDC Collaborates to Train 50K youth for Electronics Sector


Samsung, NSDC Collaborates to Train 50K youth for Electronics Sector

Samsung India has announced a new initiative in association with the National Skill Development Corporation (NSDC) to coach 50,000 youth and make them job-ready for the electronics retail sector over the upcoming few years.

The new initiative is termed as ‘Samsung DOST,' that is touted as the biggest skills training program in the electronics sector.

Ken Kang, President and CEO, Samsung Southwest Asia says, "With this new programme, we aim to close the skills and employability gap among youth in the country, helping them find jobs in the fast growing electronics retail sector."

Under a pilot with around 2,500 participants in the first phase, youth would receive 200 hours of blended classroom and online training, followed by five months of on-the-job training (OJT) at Samsung retail stores, along with a monthly stipend at par with industry standards.

The participants would be trained at various training centres accredited and approved by the NSDC, the company informed.

The training would be in accordance to the National Skill Qualification Framework, which is aligned to industry needs, and would consist of skillsets such as customer engagement, managing sales counter, handling customer queries, product demonstration and selling skills and several other soft skills, together with post-Covid etiquettes.

However, the participants would be those who have completed school education. They would be mobilised through NSDC's approved training partners at 120 centres across India.

The assessments and certification of the participants would be done by the Telecom Sector Skill Council (TSSC) after the participants complete their training.