PhonePe's Pincode Teams Up with Simpli Namdhari's for Expanded Reach in Bengaluru
By
siliconindia | Monday, 27 May 2024, 05:45 Hrs
Homegrown store-first commerce app Pincode by PhonePe announced it has partnered with Simpli Namdhari’s India’s only 100 per cent veg omni-channel retailer Pincode by PhonePe, the homegrown store-first commerce app, has recently announced a strategic partnership with Simpli Namdhari’s, renowned as India’s only 100 percent veg omni-channel retailer. This collaboration aims to expand their reach to a broader online customer base, particularly targeting Bengaluru residents.
The partnership will facilitate the availability of a diverse range of groceries, fresh fruits and vegetables, and premium FMCG products on the Pincode app, enhancing convenience for consumers. Vivek Lohcheb, CEO of Pincode, emphasized Namdhari’s reputation as one of India’s leading exporters of fresh produce, now extending their offerings to the Pincode platform.
Pincode, committed to empowering local businesses amidst the e-commerce surge, offers a seamless transition for merchants into the digital realm. Lohcheb highlighted Pincode's mission to assist merchants in digitizing their businesses and capitalizing on the burgeoning online demand through its extensive network and expertise.
With over 2 million registered users and 1.5 million orders processed to date, Pincode boasts a substantial user base, indicating its growing popularity and influence in the digital commerce landscape.
Gurmukh Singh Roopra, CEO of Simpli Namdhari’s, expressed optimism regarding the collaboration, noting the opportunity to leverage Pincode's vast catalog of over 5,000 products to cater to online customers effectively.
Pincode also offers robust support to merchants, including training, dedicated dashboards, and a mobile app for day-to-day operations. Moreover, merchants can benefit from incentives such as free delivery and reliability in order fulfillment, ensuring a seamless transition to the digital marketplace.
The partnership between Pincode and Simpli Namdhari’s signifies a strategic alignment aimed at enhancing the accessibility of quality products to consumers while empowering local businesses to thrive in the digital era. As e-commerce continues to evolve, collaborations like these underscore the importance of synergy between online platforms and traditional retailers in meeting the evolving needs of consumers.
