Flipkart Pledges 100 Percent Transition to EVs by 2030

By siliconindia  |  Wednesday, 26 August 2020, 11:55:41 AM IST

Flipkart Pledges 100 Percent Transition to EVs by 2030

The e-Commerce giant Flipkart has pledged to transition to electric vehicles (EVs) by 2030 across its e-Commerce value chain by partnering with Climate Group’s global electric mobility initiative, EV100. The initiative brings together environment-friendly companies working towards accelerating the transition to EVs and making electric transport the new normal by 2030. “Our commitment to the Climate Group’s EV100 initiative ties in with this larger vision of environmental sustainability and allows us to learn from the most forward-thinking global perspectives as part of the EV100 ecosystem,” says Kalyan Krishnamurthy, CEO, Flipkart.

Flipkart revealed that it will add EVs into its entire fleet over a 10-year period. This will be done through placing requirements in service contracts signed with EV suppliers, installing charging infrastructure close to its 1,400 supply-chain premises, conducting awareness programmes and incentivizing delivery executives towards the use of EVs. Hence, the company will be spearheading the e-Commerce sector’s sustainability transformation, and support India’s ambition of ensuring 30 percent electric mobility by 2030. “Sustainability is a key pillar for Flipkart.. We have already deployed EVs in Delhi, Hyderabad, Jaipur and Bhubaneswar. Pilots have been successfully conducted in Pune, Mumbai, Bangalore, Kolkata and Lucknow and deployment will begin in September,” asserts Mahesh Pratap Singh, Head –Sustainability & Social Responsibility, Flipkart.

Flipkart is an Indian e-commerce company based in Bangalore, which was founded by Sachin Bansal and Binny Bansal in 2007. The company initially focused on book sales, before expanding into other product categories such as consumer electronics, fashion, home essentials & groceries, and lifestyle products. The service competes primarily with Amazon’s Indian subsidiary, and the domestic rival Snapdeal. As of March 2017, Flipkart held a 39.5 percent market share of India’s e-Commerce industry. The company is significantly dominant in the sale of apparel, and was described as being ‘neck and neck’ with Amazon in the sale of electronics and mobile phones. It also owns PhonePe, a mobile payments service based on the Unified Payments Interface (UPI).

So far, Flipkart has enabled millions of consumers, sellers, merchants and small businesses to be a part of India’s e-Commerce revolution. With a registered customer base of over 100 million, offering over 80 million products across 80+ categories, Flipkart is known for pioneering services such as Cash on Delivery, No Cost EMI and easy returns – customer-centric innovations that have made online shopping more accessible and affordable for millions of Indians. Together with Myntra and Jabong, which hold prominent positions in the online fashion market, the Flipkart Group has steered the transformation of commerce in India through technology.

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