WINIT Launches Merchandising Solution In India

Wednesday, 07 June 2017, 10:57 Hrs
cmt right
Comment Right
cmt right
cmt right
Printer Print Email Email

HYDERABAD: Leading mobile sales force automation (mSFA) company WINIT on Tuesday launched its merchandising solution in India, specifically for FMCG and retail distribution companies.

The launch follows an overwhelming response to the solution in the Middle East. It has helped in increasing retail sales up to 20 pct, a company statement here said.

WINIT's merchandising solution is designed to improve the market work-discipline by usage of collaboration, GPS-based location intelligence and real-time reporting features.

Merchandising solutions manage three major output Key Performance Indicators (KPIs) of merchandising -- out-of-stock management, on-shelf availability and share-of-shelf management and planogram compliance.

"Our merchandising solution gives our customers strategic advantages with the power of mobility and retail analytics. It simplifies the category management, improves promotion effectiveness and helps better market and competition intelligence; all in real time," said Prakash Sreewastav, CEO, WINIT.

"Such solutions with analytics can boost revenue growth up to 20 pct and profit up to 5 pct by better inventory management, out-of-stock reduction, and expiry and liquidation management," he added.

WINIT's merchandising solution has been adopted by companies like Colgate Palmolive and Bajaj Corp in India and Hershey's distributors in the Middle East.

Read Also:
Siemens, TCS Tie-Up For Industrial IoT Services
Tata Comm, Batelco Tie Up For Cloud, Connectivity Solutions

Source: IANS
SpiceJet plans aggressive
Budget passenger carrier SpiceJet plans to aggressively expand its international networks to fl..
Ola raises Rs 400 cr for electric
Leading ride-hailing cab aggregator Ola on Friday said it raised Rs 400 crore from its early in..
GST rate cut to spur Bengaluru
The realty market in India's tech hub is set to grow as lower Goods and Services Tax (GST) rate..
Fossil Group sells smartwatch
Global watch and accessories maker Fossil Group has announced to sell its smartphone technolog..