Samsung Bets Big On S6 Amidst Plunge In Profits By 39 Pct

By SiliconIndia   |   Wednesday, 29 April 2015, 12:00 Hrs
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BANGALORE: Samsung’s profit drops by 39 percent as most customers switched towards purchasing iPhones. The company stated they had earned 4.63 trillion profits in three months i.e. from January to March of this year. When compared to the profit which they incurred last year, the company incurred a huge profit of 7.49 trillion.

The South Korean Company believes that their profits would increase with their flagships of Galaxy S6 and the curved-screen S6 Edge.

The New York Times reported that Samsung had sold more phones in the first quarter of the year, but lost out when Apple introduced the iPhone with bigger screens. Apple said that they had sold 61 million phones in first three months of the year, while Samsung sold 81 million phones, which were midlevel handsets like the Galaxy A series. The S6 series was not included during the period.

A market research conducted by Apple on its Smartphone market in Asia, point out the rise in sales after the launch of the bigger screen iPhone 6 Plus. Furthermore, the report also highlights that Apple gained significant shares in Japan, China, and South Korea.

Qualcomm, a chip making company, stated that “the Galaxy S6 cannot compete with the Snapagon810 processor due to its overheating disability”.

In order to bring up sales in the Smartphone division, the South Korean company is betting big on its new entrants the S6 and S6 EDGE and also plans to introduce new innovative designs and differentiated features in its upcoming devices.
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