Popular Brands That May Die in 2015

By SiliconIndia   |   Tuesday, 30 December 2014, 13:08 Hrs
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BENGALURU: There are numerous brands that play a major role in our lives. Some are so important that not a day goes without using these brands. But the competition in the market is such that if you don’t put up with the rising demand and the changing tides, the brand is sure to face extinction. Here are some such historic brands that have long been with us and now are ready to fade into darkness. The fallout of global economic crisis and the ever increasing online commerce are the major reasons that led to the shutting down of these brand stores. The Richest has compiled the list of brands that ruled the world for years and few of them are too hard for us to let go. The following are the brands that may disappear entirely.

JC Penny:

It is unbelievable how online commerce has sidetracked customers from the physical market. E-Commerce crept into our lives to such an extent that it can now force a century old retail store to shut their outlets. JC Penny is one of the several large departmental stores that was hit hard financially in the past few years. The company’s marketing strategies have all failed lately and the cash flow has gradually reduced, which slowly killed the company. At present the company is in such a position that it may die entirely very soon as it is unable to survive the crisis and nothing less than miracle can save that.

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