RNESL to Procure 40% Stake in Sterling & Wilson Solar

Reliance New Energy Solar Ltd (RNESL), a wholly-owned subsidiary of Reliance Industries Ltd (Reliance), on Sunday executed definitive agreements...

Monday, 11 October 2021, 03:36 Hrs

Is it the Homecoming of the Titan?

"Welcome back, Air India," tweets Ratan Tata after the Tata Group triumphs the national carrier bid. The salt to software conglomerate reacquires...

Friday, 08 October 2021, 13:36 Hrs

Tata Sons Wins INR 18,000 Cr Bid to Reacquire Air India

The government has declared the corporate conglomerate as the winning bidder to take over national carrier Air India.

Friday, 08 October 2021, 12:03 Hrs

MobiKwik Gets Sebi's Nod for INR1,900 crore IPO

MobiKwik obtains markets regulator Sebi's approval to introduce an initial public offering, through which it aims to raise up to INR 1,900 crore.

Friday, 08 October 2021, 08:59 Hrs

Microsoft Buys Ally.io to Enhance Employee Experience

Microsoft Buys Ally.io to Enhance Employee Experience

Microsoft has acquired productivity platform Ally.io to help improve employe experience by aligning their work to the companys strategic mission and core priorities.

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When does Market Segmentation Fail

When does Market Segmentation Fail

Market segmentation refers to the practice of categorizing your target audience into different groups, or subsets, based on shared characteristics. These characteristics can be variables such as age, gender, interests, values, life cycle stage...