siliconindia | | June 20136Entrepreneurship begins with an idea. At the inception, you are really focused on making it big, breaking even and establishing your presence in the market. Any young business that is looking to be a $20 to $30 million company probably has a deep vision in its eyes. But it is important to realize that there will be several tough steps and hurdles on the way that will make it a very difficult journey. The key here is to follow your passion no matter what happens and to believe in your idea, to believe in yourself and your product ­ this can be the difference between success and failure.The entrepreneurial journey is riddled with ups and downs and there will be more cloudy days than clear blue skies. What keeps you going through the rough days is a strong belief in what you are doing, a passion for doing it right and the passion for serving customers well. This mixed together with persistence and perseverance is the perfect cure to this blue condition. Conquering the Dynamic MarketOne of the key proponents which drive entrepreneurs to do what they are doing is the constant fear of becoming irrelevant. The beauty of the marketplace is that it is so dynamic that if you take your eye off the ball, you could become irrelevant in a heartbeat. Therefore it is imperative for the Chairman of every company to think three to five years ahead of their current time. They have to think of the investments that can be made today so that it can be beneficial in the future. Companies have to plan about how to be relevant to their customers in the future and they have to anticipate change that cannot be controlled. To be established in any market, it is pertinent for businesses to identify their customers. To be a successful business, the consumer needs to think about the business ever so often that it becomes an integral part of their lives. You as the entrepreneur have to be convinced about your product being extremely important, relevant and dear to customers. Once you identify that opinionin myEntrepreneurship is an All in Bet on Yourself Syntel (NASDAQ:SYNT) is a global provider of integrated Information Technology and Knowledge Process Outsourcing solutions, spanning the entire lifecycle of business and information systems and processes. Headquartered in Troy, Syntel has a market cap of $2.70 billion.Bharat Desai, Chairman & Co- Founder, Syntel Inc.To be a successful business, the consumer needs to think about the business ever so often that it becomes an integral part of their lives""
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