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March - 2009 - issue > Top 10 Internet companies
AutoIndia Ultimate Online Automotive Shop
ST Team
Sunday, March 1, 2009
Started by a group of non-resident Indian software professionals, AutoIndia.com is the one of the leading online automotive destination for consumers and advertisers. Today, "At a click of a mouse you can compare the advantages of your preferred car with other vehicles available in the market," says Chandramouli Venkataraman, President & CEO of AutoIndia.com.

"It's been exciting journey since 2006, the year the company was founded," states Chandramouli. The Chennai based company's web site lists vehicles from dealer customers, classified advertisers, and private parties, to offer consumers new and used cars and bikes online, as well as the content, tools, and advice. It combines inventory search tools and new-car configurations with pricing information, photo galleries, buying guides, comparison tools, original editorial content, and reviews to help car shoppers connect with sellers.

By providing a convenient and comprehensive automotive consumer experience across the purchase and ownership lifecycles, AutoIndia provides new value and touch-points for automotive marketers. "Through AutoIndia's marketing network, the company connects dealerships with a steady, diverse stream of exceptionally motivated, serious shoppers, while providing both dealers and manufacturers with precision-targeted brand and product marketing opportunities," informs Chandramouli.The company's advanced web-based advertising and marketing programs also help dealers and manufacturers build relationships with customers, as well as helping them to efficiently manage and convert online business.

Recently, AutoIndia.com announced the launch of Vehicle History SmartCheck feature. "SmartCheck, is an interactive feature that serves data on more than 1,00,000 used vehicles with problems relating to fraud, theft," says Chandramouli. AutoIndia.com, warns consumers to beware of a new type of automobile fraud viz. Engine or Chassis Number Cloning. This is done using the engine or chassis number from one vehicle to mask the identity of a stolen vehicle. Unfortunately, these stolen vehicles end up in the hands of unsuspecting car buyers.

Today in India, a vehicle is stolen approximately every five minutes, as per police records. Most of these are passenger vehicles. The highest incidents of thefts and frauds were reported in Delhi, followed by Mumbai and Bangalore both for two wheelers and passenger cars. "A recent AutoIndia.com study shows a significant increase in stolen vehicles coming up for sale over the last five years," says Chandramouli. AutoIndia Vehicle History Reports-SmartCheck can be viewed directly on AutoIndia.com to help used-car and bike shoppers make better buying decisions.

"We will be releasing some our exciting patented products in the next few months. We are committed to providing more low-cost solutions to the industry that will beneficial to the automotive value chain. Every solution we offer will have a different value proposition," explains Chandramouli.

Chandramouli's mission is to further evolve AutoIndia’s mandate to provide cost-efficient and effective marketing services to the automotive industry by extending its innovations in automotive Search, digital media, Internet broadcasting, and advertising, as well as by leveraging his expertise to support AutoIndia's continued emergence as a leading provider of solutions for automotive dealers. The Company is committed to help dealers sell more vehicles, increase profit, control cost, and help dealers meet the ever-increasing challenges and issues that they're facing in today's market. AutoIndia is seeing a great market acceptance for their current platforms.

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