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February - 2009 - issue > Movers and Shakers
Driving-Enterprise-Business
Vimali Swamy
Thursday, January 29, 2009
Balakrishnan Anantharaman has been appointed as the Director of Enterprise Business Director for India's Western Region at EMC. With over 16 years of experience, he joins here after a brief stint at Blue Coat where he was the country manager. Prior to that he was the Regional Director for Packeteer Asia Pacific for South Asia. He also served as part of the Manageability Services Practice in Sun Microsystems, India and Singapore as well as IBM Global Services, India.

In his new role, Ananthraman will be responsible for spearheading EMC's enterprise business strategy and growing its business in the region. He would lead a team of very experienced and senior sales managers and guiding them to understand and exceed their potential. He would also be involved in building the team at various EMC LOB's like RSA and CMA, which in turn would create a significant impact with its customers. He believes that his strengths โ€“ taking risks, sustaining client and partner relationships and transparency within team and external interfaces โ€“ will help him successfully achieve all his goals. He follows a simple mantra of being 'SMART' โ€“ Specific, Measurable, Actionable, Realistic and Time oriented.
Outside work, Anantharaman loves reading management books, running (6-8 km a day) and golf.
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