Altierre:Dynamic Pricing Solutions for Large Retail Chains
Date: Friday , November 02, 2012
Implementing price changes is a multi-billion dollar problem for retailers around the globe. Altierre’s integrated wireless platform is a revolutionary end-to-end hardware and software solution that brings the digital age into the store and down every aisle. Delivering rapid return on investment, Altierre’s products enable chain-wide, real time dynamic pricing, improve price accuracy, sharply reduce costs and paper waste and improve in-store communication with consumers.
Since its inception in 2003, Altierre has been working closely with several leading retail chains in the U.S. and Europe. With its innovative ideas, the company is trying to address the pain points of the market where current processes are unable to keep up with the explosion of information.
“Convergence technologies like NFC are the wave of the future for brick-and-mortar retailers seeking the holy grail of one-to-one personalized engagement with customers. We are continually striving to offer retailers new opportunities to harness technology to increase their store efficiencies and revenues, and to delight their customers while strengthening loyalty,” says Sunit Saxena, Chairman & CEO, Altierre.
The introduction of NFC capability adds a new dimension to, and complements, the broad suite of infrastructure, sensor networks and consumer-facing display technology offerings from Altierre that includes E-Paper and animation capable tags.
Altierre’s bi-directional ultra-low power wireless technology is already operating in over 1,000 retail stores across the U.S. and Europe. The system has been enterprise-hardened in terms of ease of deployment, ease of ongoing maintenance, least infrastructure cost, 24/7 system dependability, synchronization to point of sales cash registers, all adding up to the highest functionality and lowest-cost system in the market place today.
The company has raised funds in three rounds of institutional funding from Galleon Group, DuPont Capital Management, DE Shaw group, ATA Ventures, Labrador Ventures and Kinetic Ventures.