100nests.com to rake in moolah from household ads

Date:   Saturday , May 02, 2009

Aiming at minting money from online ads for household goods and services, the technology and Web solutions provider Suksh has introduced 100nests.com, a home service portal.

Shreyans Chopra, Founder and CEO, Suksh is upbeat about the online household ad segment, which is expected to rise up to $300 million. "The online ads for household market contribute to 70 percent of the total online market ? the main revenue resource for 100nests," he says.
100nests.com will also have other revenue models in terms of transactions. The company aims to achieve the target of roping in five million homes to the portal within a year.

The basic features of the portal would include valuation of the houses registered in the portal and the listing of home service providers in the locality. The company has tied up with Rediff and Sulekha for the service contents while the news content is provided by Indiatimes.