telematics4u: For a Shared Ecosystem; For a Smarter World

Date:   Thursday , May 26, 2016

In a quest to build a new capital city, the Chief Minister of Andhra Pradesh decided to launch many initiatives in 2014; one of which aimed to proactively regulate stringent sand mining, transportation and supply laws to not only strengthen the revenue system, but also annihilate sand mafia in the state. It was clear that the key to achieve this was injecting technology into the realm, but its delivery and implementation demanded robust and automated IT solution provider. As per the suggestion of SERP (Society for Elimination of Rural Poverty), telematics4u (t4u) - a global ICT-enabled solutions and service provider - stepped into the picture.

After the implementation of its Sand Mining Administration Regulation Transport (SMART) application, the government was able to leverage a state-of-the-art technology that enforced transparency, decentralization of permit-issuing operations and ability to track and monitor all the functions, thereby remarkably reducing the malicious mining activities. In addition, this solution is deployed on a pay-as-you-use model, which makes it a pocket-friendly breakthrough. Today, around 20-25 districts in the states of Andhra Pradesh as well as Karnataka have been witnessing a radical transformation through SMART.

t4u does not promote disruption, rather it endeavors to create an intelligent electronic ecosystem, which will add a layer of technology for the existing process and fit perfectly into the extant economic ecosystem to push the whole industry to the next level. For example, Goa\'s Iron ore industry which was erstwhile an unorganized hub of scams is now an accountable and common ecosystem comprising government, various truckers, mining companies and such stakeholders, owing to t4u\'s end-to-end transparent system. Run on pre-paid system, each Kg of iron ore is accounted for by tracking the vehicle movement and its activities from source to destination throughout the various stages of extraction, process and delivery to end point, and providing complete transparency to the Government.

The Epicenter of Excellence

The company that is today relishing an envious virtual monopoly in the third party logistics arena with a growing portfolio of 100+ industries - government, business, and non-profit sectors - across 50+ countries had a rough start when it was incepted in 2009. However, t4u stayed strong and laid emphasis on building a robust foundation for future, instead of straying from its course and hitting low hanging fruits. Instigated its journey with telematics services, which is a subset of IoT, t4u effortlessly extended the similar logic to various verticals right from complex genre like transportation to unexplored yet critical realms like Billboard domain. Still keeping hold of the agility of a small company permits t4u to focus on strategies, technologies and the entire customer-facing activities.

As a cloud-driven entity that is growing around 10 percent every month, the company strives to take the convergence of advanced technologies like Beacon, Fog, white spaces, Balloon network and GPS to the real world, while also deploying the innovations to eradicate stumbling blocks like lack of data connection along its way. \"In fact, it is not necessary to be connected always. Our unique applications allow the data to be stored in memory until a stable connectivity is established,\" adds Pratap Hegde, CEO & MD, t4u. Firmly believing that a profound & comprehensive technology need not to be complex, the company proffers user-friendly customized analytics-rich solutions that can be easily integrated with stakeholders\' ERP and backend IT systems.

As one of the early movers in IoT industry, t4u empowers businesses to take informed decisions by turning humongous data into valuable information. The rationale for such unique innovations can also be attributed to its in-house team of around 150 skilled employees, fully-equipped & safe IDC at Bangalore to equip hybrid cloud model, global business delivery model driven by 85+ Local t4u Service Providers with 650+ 4u Services Professionals, who help in creating legacies and educating people, and more importantly its ecosystem approach that provides one common platform to multiple stakeholders. \"As clearly reflected in our logo - the tree, our model has multiple franchises (the visible part) and multiple helping hands like suppliers (the invisible part). Meanwhile in the process, we have created local jobs and micro entrepreneurs as well,\" explains Pratap.

Into the Pipeline

According to t4u, a smarter ecosystem can be institutionalized only when the villages become smart. Hence, the company is now rearing up to create an ecosystem for the farmers of Karnataka through a technology library (still in pilot stage), from where farmers can rent a tool and the whole process can be monitored through a smart app. The company has a unique project running in Mangalore that aims to bring together around 3000 auto-rickshaws to help them form their own co-operative society. \"We are smartening everything such as villages, billboard, taxis, self-driving cars and even auto-rickshaws. Wherever our product is, that whole community becomes smarter,\" responds Pratap when asked about t4u\'s contribution towards smartcity initiative. The company is buoyant that its approach can transform the whole IT into a huge game changer in the future and make the whole world a smart place to live in by working hand-in-hand with the Government.

Key Management:

Pratap Hegde, CEO & MD
A former managing director of Infodesk Manipal, Pratap is highly acknowledged for his proven business excellence, ethical conduct, integrity and civic & social responsibility.

Sectors: e-governance, OOH media, people mobility, automotive logistics, distribution logistics and many more

Customers: Over thousand marquee customers like Accenture, Ola, Flipkart, Yamaha, NTCPL and Department of Fisheries (Goa) among others

Locations: Bangalore (Headquarters), Africa, Southeast Asia and Middle-East