GQuotient Date:   Monday , September 06, 2010 Each entity in the IT sector is trying to stay ahead of others in every possible way. Every organization is so big that they rely heavily on the Information and Communication Technology (ICT) framework. The establishment of a suitable ICT infrastructure not only incurs tremendous cost to the company but also deters the sustainability of the enterprise. In such a situation, companies like GQuotient could provide apt solutions to ensure a preferable IT infrastructure which would promise measures for carbon reduction at an ongoing cost. GQuotient is an Indian startup, which offers various products and associated services to back enterprises to manage ICT infrastructure to become Green and Sustainable. Founded by a team of likeminded professionals who have served in the field of software, telecom, grid computing, data center virtualization, and business consulting industries, GQuotient is aimed at enabling a flexible and adaptable ICT architecture that supports the need of the technologically demanding enterprises in future. The startup with a strong and experienced team offers Green ICT solutions, business processes, and applications in the field of unified computing, unified communications, and sustainable ICT. This startup is established and maintained by a team that has already had experience in bringing up a startup successfully. PRODUCT GQuotient ensures a flexible and adaptable ICT architecture in a given infrastructure by deploying a set of green information and communication technology (ICT) products, processes, and services especially in the areas of unified computing, unified communications, and sustainable green ICT. Almost every organization is incurring heavy capital and recurring expenditure to establish and maintain an advanced ICT infrastructure. This is an area where GQuotient’s products and services could promise them reduction in carbon footprints at an organization’s ongoing costs, thereby assuring them of increased efficiency and productivity. FUTURE ROADMAP AND CHALLENGES With every business trying to move to the cloud, GQuotient also has similar aspirations where they want to offer their products, processes, and services based on software-as-a-service (Saas) model where the users can pay as per the services availed by them. Their primary goal is to enable a green ICT infrastructure, with a set of business-led key performance indicators that will transform the ICT landscape and business policies into a green, sustainable, and value creating part of an enterprise. WHAT IS UNIQUE? Their unique tools and service offerings ensure product compatibility by aligning with the desired technology, and the biggest factor which differentiates them from others is that their approach is application based and this ensures optimum utilization of energy at minimal cost for every business function. Through this application-led approach, services for different organizations are configured so that they will align with their customers’ ICT vision and strategy. REVENUE MODEL The source of revenue is primarily through licensing the product. The products deployed are licensed to the firms for which GQuotient charges a fixed fee. The company also derives its revenue by providing green ICT solutions and professional services to clients. In future, the startup will generate revenue from their Saas model, where they will be paid as per the service demanded by the customer. CLIENTELE GQuotient aims to cater to the large sized companies whose infrastructural setup needs to be managed, leaving low carbon footprints. Some of the major clients of GQuotient are ICICI Prudential, Kotak Mahindra, Barclays, and some of the Business Process Outsourcing Units (BPOs) like Intelenet Global Services and WNS Global Sevrices. DETAILS OFFICES: Chennai, with a wholly owned subsidiary in Texas, U.S. and another office in Boston, MA. FOUNDED: December, 2008 KEY PERSONS: S. Madhavan, CEO He has worked in DCM Data Products' R&D team, TVS Electronics, and Digital Equipment India before he co-founded Servion Global Solutions. He founded a startup in the area of network education and systems integration under the brand NetLabs. Baskar Subramaniam Who co-founded United Devices was responsible for product development of the WebPC at Dell. Prior to Dell, Venkat worked at IBM for eight years. He was voted the Austin Technologist of the Year in 2002. Jikku Venkat Prior to GQuotient, Subramaniyam founded Servion Global Solutions, along with Madhavan, and is currently its Vice Chairman Sravish Sridhar Prior to GQuotient, Sravish was part of the founding team at United Devices (UD), where he was in-charge of various roles including global revenue expansion, European consulting organization growth, APAC channel development, and engineering team management. INVESTORS: At present, the company is self funded, but they are open to funding for implementing their future plans. WEBSITE: www.gquotient.com