ManpowerGroup: A Human Touch in the Digital Age

Date:   Tuesday , January 24, 2017


By 2050, India will have more than one billion people eligible to enter the job market according to United Nations estimates. The country will dominate the growth of the working-age population in the Asia Pacific region, second only to China, and India will be increasingly recognized as a leading contributor to the global workforce.
This creates huge opportunities for both employers and individuals, provided people have the right skills. ManpowerGroup\'s 2016 Annual Talent Shortage Survey shows that 40% of employers globally struggle to fill positions, and in India that jumps to 48%. When the skills employers are looking for change so rapidly, the focus is on nurturing learnability - the desire and ability to learn new skills to stay employable for the long term. That\'s why ManpowerGroup partners with more than 400,000 clients around the world to help employers attract, upskill and retain their current and future workforces, while helping more than 3.4 million people each year find work and stay relevant.
  • As advancements in technology continue to create an increasingly global workforce, talent shortages are becoming the new normal for many Indian employers, particularly in the IT and Accounting & Finance sectors,\" said Ram Chandrashekar, ManpowerGroup Executive Vice President of Operational Excellence & IT, President of Asia Pacific Middle East region. \"We continue to see an abundance of individuals coming into the workforce for entry-level opportunities, but it is becoming increasingly challenging for employers to populate their talent pipelines and find candidates at the mid to senior-levels.\"

  • While the Indian economy is on an upswing, there is a mismatch between the skills of the 500+ million workers and the skills employers are looking for, especially in high-demand technical and IT fields. This lack of skilled talent is encouraging employers to rethink how they attract, retain and develop people. ManpowerGroup\'s recent research found that almost a third of employers in India are focusing on creating a learning culture, turning to upskilling and reskilling existing employees to fill open positions. While this is an increase from last year\'s 31%, it is still below the global average of 53%.

    ManpowerGroup believes meaningful and sustainable employment has the power to change the world

    ManpowerGroup\'s business was founded on the principle that running a successful organization is about delivering a profit to shareholders and about contributing to society by providing meaningful and sustainable employment for millions of people. Fast forward nearly 70 years and this dual purpose still holds true, perhaps more than ever.

    The company\'s Sustainability Plan is built around learnability and employability: about how to help people nurture the desire and ability to develop in-demand skills to be employable for the long-term. ManpowerGroup partners with governments, NGOs and of course clients, to get people Ready for Work, help them stay relevant by Skilling Up and improve diversity in Integrated and Inclusive workplaces. It\'s how they attract top talent, \"because when you join ManpowerGroup you know that you\'re part of an ethical company that at its core believes in doing well by doing good,\" reinforces Chandrashekar.

    In India 400,000 people each year find work and thousands of businesses fill open positions through ManpowerGroup\'s strong and connected family of brands. ManpowerGroup Solutions.Experis, Manpower and Right Management integrated services ranging from recruiting, assessing and consulting to training, professional development, outsourcing solutions and career management.

    World Leading Solutions

    Within the ManpowerGroup family of brands, ManpowerGroup Solutions is frequently recognized by industry analysts as a world leader in Recruitment Process Outsourcing (RPO) and Managed Services Offerings. With a laser focus on candidates through assessment, career guidance and training they create value for clients with flexible solutions, global best practices and delivery that meet workforce strategy and people management needs.

    In India, ManpowerGroup continues to widen its offerings in RPO, Managed Service Provider (MSP) Talent Based Outsourcing (TBO). With more than 1,800 highly skilled IT professionals, the ManpowerGroup Solutions development team helps leading global organizations meet, manage and develop their technology needs with onsite technology consulting and software projects including core programming and development work offshoring through its own or customers\' delivery centers in India.
    Here is a quick overview of the ManpowerGroup Solutions Business:

  • Recruitment Process Outsourcing-ManpowerGroup is the world\'s largest RPO provider and leverages its global footprint and experience to provide scalable recruitment services that ensure clients greater predictability of cost and efficient recruiting with an improved candidate experience and improved talent quality. ManpowerGroup\'s recruitment expertise allows it to tailor sourcing strategies that identify where the talent is and how best to attract and engage it.

  • Managed Service Provider- through its TAPFIN brand, ManpowerGroup delivers services to optimize client contingent workforces in complex solutions. The company provides visibility, predictability and performance related data to clients to enable them to better manage their contingent workforce with complete visibility in a standardized way, and be able to predict and evaluate their performance.

  • Strategic Workforce Consulting- to realize business strategy, companies need more than just people - they need the capability and the organizational culture required to deliver results. Through its strategic workforce consulting ManpowerGroup helps create impactful workforce strategies for clients with a measurable action plan.

  • Borderless Talent Solutions- connecting talent to opportunity requires the right balance of global expertise and local knowledge. ManpowerGroup has both and supports organizations to find scarce talent and move people to where the work is.

  • Talent Based Outsourcing- in this ferocious, complex and unpredictable business environment, quick access to right talent is a necessity to succeed. ManpowerGroup\'s talent based outsourcing solution provides outcome-based, talent-driven outsourcing of operations, functions and services to enhance flexibility and drive productivity for business in contact centers,manufacturing and IT help desks, among others.

  • Inside ManpowerGroup

    ManpowerGroup\'s commitment to helping people continue to learn and develop their skills is as important for its own people as it is for its candidates, associates and clients. Its high performing, collaborative learning culture is a key driver of strong business performance.

    Ongoing career conversations between managers, employees and their broader network are an essential part of the collaborative learning culture. Coaching skills are developed so people can have effective career conversations and this insight is shared with clients too.

    To help people continually update their skills ManpowerGroup has been providing online training since 1998 and in 2015 the company relaunched their digital learning platform, powerYou, to include responsive design, mobile and tablet versions. At any one time 59,000 active learners are using more than 7,500 virtual and blended learning courses tailored by brand, geography and career stage. Courses range from negotiation and management to the latest training in IT infrastructure. Content is delivered in bite sized chunks and continually updated, so people can learn how, when and what they want.

    The organization also recently launched, a cloud-based platform that delivers mobile-friendly, high value solutions for candidates to help them identify opportunities and transition to new careers faster and more easily. It offers online tools for career mapping and management, including personalized assessments, webinars, resume support and unique job-search resources. By delivering a more flexible online experience, the site enhances and enables the coaching relationship, helping deliver better results for candidates and clients.

    Upskilling and Reskilling in India

    In India, ManpowerGroup is finding innovative ways to help upskill and reskill the workforce. Last year, the Experis brand trained 1,000 graduates in testing, Java and Mainframe skills. Working with its client, a top Fortune 500 technology company, Experis designed a tailored curriculum and developed intensive boot camp training in 30-40 day programs. Participants in the Hire, Train, Deploy model have diverse skills and come from across India, at all stages of their careers, and 60% are female. Ninety percent of the participants displayed the learnability needed to complete the program and move on to employment with the client.
    Jobs and skills are also a critical component of reviving communities. Manpower India is helping to do just that in the region of Jammu and Kashmir in partnership with the Ministry of Home Affairs and the National Skill Development Corporation. Project Udaan positions the region as a valuable source of highly educated graduate employees offering work experience placements and training in retail, banking and IT. Reaching 40,000 young people over 5 years, the program is delivering sustainable change and offering a bright future to educated young people and providing work-ready talent to companies across India.

    Innovations like these helped drive the company\'s solid revenue growth during 2015: revenue in Q3 was $5.1 billion, up from $4.6 billion in Q1 and 4 percent year-on-year in constant currency. It also completed a number of key acquisitions, including Greythorn (Australia & Singapore), Atos (France), Veritaaq (Canada) and 7S Group (Germany).
    Moving Ahead

    In today\'s fast-changing, uncertain market, clients are increasingly looking for workforce solutions that help them to be more agile, efficient, and globally competitive. People are looking for new skills, employment security and importantly the right balance of technology and human touch in the digital age. ManpowerGroup offers people and organizations the guidance and tools to navigate the rapidly changing world of work. Over the years, the company has built a multi-brand delivery model that leverages its deep expertise across a wide range of service areas. It will continue to build on these global capabilities in the coming years as it transforms to stay ahead of the ever-evolving needs of both organizations and individuals.

    Key Management:

    Ram Chandrashekar, EVP - Operational Excellence & IT, and President of Asia Pacific Middle East region

    Holding this key role since early 2014, Ram Chandrashekar has been instrumental in driving operational excellence around the world, leading the global IT evolution and growing the Asia Pacific Middle East region. Ram also assumed global brand leadership for the Experis business last year and drives it across regions. Prior to ManpowerGroup, he held the key position of COO at Sterling Infotech Group of Companies where he built the group\'s telecom business comprising of mobile telephony, wireless broadband, enterprise services and telecom consulting.

    Awards & Recognitions:

  • Named one of the World\'s Most Ethical Companies for six consecutive years - more than any organization in the industry - by Ethisphere Institute

  • Awarded one of Fortune\'s World\'s Most Admired Companies for 13 years running

  • Honoured with Dow Jones Corporate Sustainability Leaders award and named to the index - the gold standard for corporate sustainability for eight consecutive years

  • Named to the FTSE4 Good Index for eight consecutive years

  • Recognized by 2020 Women on Boards as a Winning \"W\" company annually since 2011

  • Case Study:

    ManpowerGroup recently helped a global financial services and communications client with little prior operational experience in the country to relocate a significant part of its back and middle-office operations to India. It brought in a team with in-country recruiting experience, shared market knowledge including salary benchmarking across competitors and talent mapping surveys to create effective forecast models. It filled 600 new technology roles, including highly-specialized data science, leadership and analyst roles, delivering 8-10 high-quality profiles for each position and filled 19 niche roles in eight locations. \"The average time to close of 45 days meant we were able to meet all of the client\'s hiring needs six months ahead of the schedule in just 12 months total,\" reminisces Ram Chandrashekar. The elated client signed an exclusive engagement with ManpowerGroup Solutions to source, recruit and onboard other positions within their organization. Now that\'s successful human connections in the digital age.