The Smart Techie was renamed Siliconindia India Edition starting Feb 2012 to continue the nearly two decade track record of excellence of our US edition.

February - 2005 - issue > Cover Feature

Small Company, Giant Leap

Pradeep Shankar
Monday, November 17, 2008
Pradeep Shankar
MicroWorld Software Services maybe small with just 150 employees, but its ambitions are big. They want to offer cutting edge software security solutions to its customers worldwide. But to even get a nibble in the crowded security space, MicroWorld needed to prove that it possessed the technology required to address customer pains—a tough task for an Indian company.

“We do not have huge resources for brand building as compared to established giants,” says the company’s founder and CEO, Govind Rammurthy. MicroWorld’s answer to being small was partnership with one of the world’s largest mail server providers, Deerfield Communications. Deerfield’s MDaemon mail server is used widely across the world.

MailScan, MicroWorld’s mail server content security and anti-virus software, was a perfect fit for MDaemon. Partnering with Deerfield turned the fortunes of MicroWorld. The company tapped into Deerfield’s channel partners and began establishing tie-ups with various resellers, vendors and technology providers.

MicroWorld’s entry into the U.K. market followed a similar pattern. It struck a deal with Paul Smith Computer Services, a leading software company in the U.K. that had many channel partners.

Today, the company has a large network of established partners in various countries- USA, Canada, Mexico, Brazil, Argentina, Chile, U.K, Norway, Sweden, France, Italy, Germany, Turkey, Netherlands, Belgium, Singapore, Hong Kong, Vietnam, and Indonesia.

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