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Heading to the Third Platform with Cloud

Prasad Rampalli
Senior Vice President, Solutions Group-EMC Corporation
Thursday, January 2, 2014
Prasad Rampalli
EMC Corporation (NYSE:EMC) is a provider of data storage, information security, virtualization, analytics, cloud computing and other products and services. The company currently has a market cap of $49.22 Billion.

The world is going through an interesting and exciting transition where we have confluence of multiple technology trends driving an inflection point on the design of next generation IT. IDC labels this as the emergence of the 3rd platform fueled by Mobile, Social, Cloud and Big Data Technologies. Rapid adoption of new technologies to maintain leadership is a need for the day.

The technology need of enterprises which is not satisfactorily being met by the current solutions offered by vendors is management and orchestration across heterogeneous cloud environments.
Security is a major challenge to codify in our systems as the rate of vulnerabilities continues to exceed any framework that can get ahead of what's coming with mobile, big data and cloud adoption. IT’s agility to flex with varying needs of the business continues to be a test. The transition to cloud and self service is a key imperative that CIOs have to succeed in.

Overcoming Challenges
Bridging the last mile of deploying the solutions is a tough task. The traditional model of having SI and services-only based deployment of solutions has a built-in inertia. Making it easier with a snap fit deployment approach is a challenge, EMC uses proven and certified reference architectures based on integration standards or platforms and also aggressively pursue converged infrastructures as pre-integrated building blocks that eliminate the need for IT shops to start from scratch and do their own integration.


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