Twelve summers ago, Beehive Systems began its chequered journey without a murmur. The noise about it gathered along the way and reached a crescendo with the 2004 Indian general elections. Beehive’s technology products captured live election data and put it on air as soon as possible to reach the discerning television audience. This was not just hot air. “It’s a matter of pride for us that high profile news channels like Sahara, Zee News and Doordarshan posed faith in Beehive Systems and used our graphics creation and automation solution for a critical project like the elections,” says 37 year-old Tushar Kothari, CEO, Beehive Systems. The Rs.13.2 crore company offered software tools to update the complex poll data generated from the 540 constituencies for viewers. Coverage of Indian elections led to enquiries from TV Networks from countries like United States, Malaysia, Indonesia and Sri Lanka.

What began, as a graphics and animation studio is today a global software solutions and services company. They cater to the broadcast industry worldwide with innovative solutions in digital video technologies, automated data graphics, digital newsroom solutions, and custom software solutions for broadcasters. Beehive has extensive knowledge of the broadcast industry and has implemented numerous solutions for its clients that includes CNBC, Channel News Asia, STAR News, Sony, Sahara TV Network, TV Today, Zee News and many other national and international channels.
“Even four years ago we were not convinced of a global presence but as the product was built, we became convinced that we could do it,” says Kothari. He possesses that entrepreneurial –“we can do it” trait. Definitely achievers achieve twice – once in the mind and once in reality.

Products
Among its innovative software products are digital video systems, digital content management, automated data graphics and custom software solutions. The system can transmit high quality videos at extremely low bandwidth compared to the traditional mode. Three of the top news channels in India – Star News, Zee News and Doordarshan have successfully used it for coverage of the 2004 Athens Olympics.

Beehive’s dynamic solution helped these news channels generate thousands of graphics round-the-clock as multiple video streams. It also ensured the integration of the graphics with volumes of election data housed in various data sources and those coming in live from the reporters on the field in the form of exit polls and final counting results. The biggest advantage for the news personnel using this solution is its ability to generate graphics at the press of a button without having to do any programming. This electronically transmits footage from a news bureau to the central production centre over ISDN and V-Sat.