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June - 2014 - issue > Top 10 Mobile Media Marketing Companies

Solutions Infini: Simple yet Engaging SMS Solutions

Anamika Sahu
Friday, June 6, 2014
Anamika Sahu
It is a complex process to survive in an industry that's surrounded with regulatory compliances and guidelines, especially for SMS and communication industry. Breaking the myth is Solutions Infini that has not only survived within these boundaries but flourished as one of the emerging and innovative provider of robust and intelligent enterprise and bulk messaging solutions. The five year old company that was conceived on the drawing board of two college friends today has an impressive client portfolio that includes companies like Payback, Syndicate Bank, Vijaya Bank, DhanlaxmiBank, Bank of Baroda, Yebhi, Jabong, Capillary Technologies, TESCO, HCL and Reliance Digital.

Ask Aniketh Jain � Co-Founder & CEO, Solutions Infini - why SMS in the digital world, he says, "Although everyone is hurriedly moving and building their marketing strategies around social media, the simple SMS is still the quickest, easiest and most economical way for organizations to reach their masses". Coupled with a well-designed voice campaign, one gets the most engaging and direct medium for customer/prospect interaction.

Solutions Infini, an ISO 27001:2005 company, helps companies reach areas that are still media-dark and smartphones are yet to receive the traction they are looking for. The company bridges the gap for such organizations through their solutions that help carry content generated online to mobile phones via SMS. People can even follow companies or personalities he wishes to via SMS and participate in contests via voice calls and SMS. Their wide range of solutions include high volume Push messaging, International SMS, interactive and engaging 2-way communication solutions, InfiNeo - a mobile banking facilitator platform for the BFSI segment, Dialstreet � a cloud enabled business communication manager and Vizdesk - a comprehensive visitor management tool. These solutions are able to cater to any communication need that an organization could have, be it customer engagement, product marketing, sales promotion, loyalty programs, customer support, internal communications and others.

With major focus on developing solutions that are dynamic in nature, easy to integrate within the client's business setup and easily adapted to requirements; they developed easily customizable solutions and products in a way that every communication requirement of clients are well taken care of. With utmost attention towards solution-selling, Solutions Infini provides engaging and interactive communication solutions that are essentially powered by SMS and voice telephony and has been adjudged as the 9th fastest growing technology company in India and 37th fastest growing technology company in Asia Pacific in Deloitte Tech Fast50 India program and the Deloitte Tech Fast500 APAC program respectively in 2013.

The company beholds big plans this year in their kitty including expansion in Tier II cities, Middle East and South East Asia. Solutions Infini that started with two people today has grown exponentially to 100 employees and is looking at doubling the talent pool in next one year especially in the field of technology, business development and technical/customer support.

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