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December - 2015 - issue > Startup of the Year-2015: m-Learning

Idea Brahma: Shaping Global Education through m-Learning

si Team
Thursday, December 3, 2015
si Team
2010, a year of innovation, rapid growth and emerging technologies in cloud, analytics and our very own smartphones were at the aftermath of the global recession. When most of the companies were still reluctant to devote in technologies that were thought to be 'alien', the market was in desperate need of a drastic change what we today call as disruptive idea. With emerging Indian smartphone market and technologies such as cloud, learning was made available at our fingertip. Thanks to the rapid growth saga of the handheld devices, India witnessed a steady growth in mobile internet users craving to go double from 213 million.

In a mission to bring in mobility to learning, Ravindra Vinjamuri (Managing Director of Idea Brahma), an innovator & technopreneur, setup Idea Brahma in this very year (2010) leveraging schools and institutes to provide Hi-Tech, yet affordable teaching experience making learning interactive through 3D, gaming & Cross-Concept Blending with ultimate security. With a humble beginning depicting Brahma as the god of creation, Idea Brahma's motto is to create, innovate and transform anidea to a successful one. And partnering with goorulearning.org (a non-profit organization that promotes education as a basic human right) added the social enterprise feather to its hat.

The Lifeboard

Idea Brahma's modest journey began with a cloud-based m-Health platform that helped doctors managing their patients when the virtual servers and their security were unheard of. With Vbond, an on-the-go clinic that offers doctors an easy way to exchange medical records over an app, Idea Brahma tested success and soon spread its wings to m-Learning. "We are working with a very active partner - Goorulearning.org for over three years. Gooru has very credible board-members from Google & others with a mission to perceive Education as a Human Right. This is one of our primary sources for open education assets in India. We're working proximately with them to bring this concept of Gooru to Indian schools and Lifeboard is the technology partner to do that. We would utilize the content analysis from Gooru," elucidates Ravindra.

Idea Brahma's m-Learning platform Lifeboard Education - a free high-quality educational content with a unique learning philosophy called ConfluLearn- provides precise learning insights for a 360° development of a learner using a wisdom engine. Building a robust platform to aggregate teachers' contents, Idea Brahma brings in mobility to learning - liberation to learn anywhere & anytime on any devices. Segregating its offerings for students and teachers, this startup avails students with mobility in reviewing content, inbuilt assessment engine to practice with and enables sharing of content within peer group to learn better. For teachers, this company offers best-in-class plans as per curriculum integrating opulent and live content with interactive videos and web content enabling them to conduct digital classes utilizing mobile tablet apps.


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