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The Smart Techie was renamed Siliconindia India Edition starting Feb 2012 to continue the nearly two decade track record of excellence of our US edition.

August - 2012 - issue > CIO Insights

Enterprise Mobility is Driving a Lot of Change in the Enterprise

Jay Kerley
Vice President &Chief Information Officer.-Applied Materials
Wednesday, August 1, 2012
Jay Kerley
Jay Kerley is the Vice President and Deputy Chief Information Officer at Applied Materials. Jay is responsible for Global Information Services strategy, planning, operations, infrastructure, and applications development. During his time at Applied Materials he has co-led the company's IT globalization, consolidating 17 decentralized IT groups into one. Kerley has 20 years of industry experience across business verticals including pharmaceutical R&D, global logistics and high-tech leading IT globalization. He has led IT operations, application development, program management functions and enterprise managed services. Prior to joining Applied Materials in 2006, Kerley led Global Operations and M&A Integration for DHL Americas. In addition he has delivered strategic programs reaching over $1.2 billion in size. Computerworld recognized Kerley as one of its Premier 100 IT Leaders for 2012. In 2009 he was named in CIO magazine's "Ones to Watch" list for his role as a change agent. He is a member of the board of directors for the American India Foundation (AIF), the largest Diaspora philanthropy organization focused on India and based in the United States.

Technology trends shaping the Industry

Beyond collaboration, social business has the largest opportunity to really impact and shape the way enterprises move forward, meaning how one can collaborate across the value chain. A company like Applied Materials that designs and manufactures very sensitive, costly capital equipments, the challenge we face is, "How to collaborate all over — the cost from customer design, engineering, manufacturing supply base on objects?" A little more structured object based collaboration can happen across the value chain and that is the big emerging trend.

Enterprise mobility acts as strategic information and is driving a lot of change in the enterprise kind of converging in what consumers use and what the enterprise use from the mobility perspective. At Applied Materials we have been fairly advanced at adoption of cloud computing. We have several enterprise solutions that are delivered from the cloud today. Services that allow integrating the cloud together or moving to a cloud broker type of approach is what we would see in the near future. A few today deliver multiple cloud solutions as an integrated platform. Today we see a lot of flaw in the cloud space, and the ability to stitch them together and integrate them together is the growing need.

Cloud and enterprise mobility is a part of our business model. Applied Materials enables information edge and our technology enables the mobile platforms that are consumed on the market today. For instance in iPad, nearly 67 percent of its content comes from our equipment. We not only want to enable the information age in the mobility, we are the platform makers and we want to be leaders. We have a large project enabling our sales force, 'sale360', that allows them to manage everything from customer configuration to sales code manufacturing delivery, and information warranty from one mobile portal. This drives competitive advantage for sales, especially when you are dealing with an environment where the cycle plans are getting much more compressed and the volatility of the manufactures is extremely high.


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