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January - 2016 - issue > Dean's Viewpoint

Grab the First Opportunity to Establish a Foothold for Your Ambition

Prof. Bala V Balachandran
Founder & Dean-Great Lakes Institute of Management
Sunday, January 31, 2016
Prof. Bala V Balachandran
Corporate entities today are realizing the importance of specialized programs with regard to the upcoming trends in the industry. Though the general management education opens gates for various roles, a specialized MBA program can go a long way in making candidates the domain experts. There is a huge demand for experts in the different fields. B-schools today offer specialized programs that cater to the industry requirements. The students should be well versed with the current trends prevailing in the particular industry and the expectations of the job. They should be aware of the leading players in the market as well. However, for those who do not have the privilege of attending good school, it is a tough time ahead.

While the internet is gaining popularity in the nook and corner of the world, online education provides many advantages to the students. MOOCs (Massive Open Online Course) have brought a revolution in the field of education. It is a boon for the students who do not have the privilege of classroom education. Especially for the students in Tier II and Tier III cities, with the internet making significant headway into much of rural India, the MOOC (Massive Open Online Course) alternatives have been gaining immense traction since 2012. They could be the best vehicles to reach quality education to deserving and capable students in Tier II and Tier III cities. Universities today are already working along the lines of making high quality lectures and study material available through online platforms to extend the reach of management education to the Tier II and Tier III cities.

Distance Learning is another facet that is an aid for working professionals who do not have time and money to invest in a regular management program. There are inherent drawbacks as this is an inactive mode and lacks the classroom experience. It does not focus on most essential aspects of learning such as hands on training, application, peer learning, and industry interface. However, E-Learning is a better option. It is more active, elaborate and impactful as it is a more proactive and engaging learning experience. E-Learning also has advantages of Live-classrooms lectures (using V-SAT) and recorded lectures that are available on course websites.

These study options could be substantial for individuals with entrepreneurial aspirations. Entrepreneurship is synonymous with Hardship. Setting up a company, running it and generating profit are not easy for anyone. Many good B-schools today have incubation centers and entrepreneurship cells where the students are provided assistance, space, and seed capital that assist them in setting up their venture. The competition starts at this phase and intensifies progressively and only the best are able to win the opportunity.

Importance of a Good Management Education


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