Samsung's New TV Models Are Set to Redefine Viewing Experience

BENGALURU: Being one of the largest electronic companies, Samsung has always surpassed expectations of customers, be it in devising new technologies, gadgets or adopting innovative approaches. From mobile phones to entertainment gadgets to home appliances, the electronic giant has come up with some compelling announcements past years and this year too is no strange. Following its commitment to serve with competent technology, Samsung has announced a series of TV models in India in 2016 and the number is huge; source, Timesofindia.indiatimes.com.

Samsung has launched as many as 44 new models of TV under premium segment, mid segment, and affordable segment. All TVs will be equipped with ‘Quantum Dot Display Technology’ that will redefine a viewer’s TV viewing experience. The new SUHD TV, under the premium segment, offers advanced color reproduction, brightness, contrast and picture details with unique curved screens. While premium TVs are designed with bezel-less curved design, the Smart TV, under mid segment, delivers matchless entertainment experience. 

"Samsung aims to revolutionize the concept of home entertainment with beautifully designed TVs to meet the changing needs of our consumers, depending on their budget and lifestyle. While we are introducing the best picture quality ever with Quantum Dot technology in our new SUHD range, we are also introducing meaningful innovations in our Smart and Joy Beat ranges. With these offerings, we aim to further consolidate our position as the market leader across segments," said Mr. Rajeev Bhutani, Vice President, Consumer Electronics, Samsung India.

Smart TVs will be equipped with Smart Interface, Smart Content, Smart Convergence and Smart Play for smarter TV experience. By understanding the needs of Indian customers, Samsung also introduced Joy Beat range of TVs under the affordable segment. To enhance TV viewing experience, Samsung introduced unique designs and an in-built sound station with tweeters for Joy Beat range of TV. The built-in tweeters offer loud and crisp sound with best bass which makes Joy Beat range TV the Music TV of India. Here is the list of technological enhancements incorporated in latest Samsung TVs;

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