Micromax Claims Sales Of Over I Million Canvas Smartphones

Micromax Claims Sales Of Over I Million Canvas Smartphones

By siliconindia   |   Monday, 29 April 2013, 12:53 Hrs   |    1 Comments
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Bangalore: Indian mobile phone company Micromax has announced it has sold more than a million handsets of its flagship Canvas range of Smartphones.

According to Shubhodip Pal, CMO, Micromax, “The Canvas series has proved to be a trendsetter in Indian Smartphone segment. The demand for these devices has been on an upward curve from the time of their launch. These are our flagship models and the overwhelming consumer response has made us confident that we are headed towards the right direction." He also added "It was great to witness consumers wait until 12:00 am for their chance to book the Canvas HD on Valentine’s Day selling 9,000 units in less than 24 hours.”

If the company’s claims are true, sales have equally increased in smaller towns and leading metros in the country. Micromax Canvas series has made a benchmark against other handset brands, with its value for money and attractive features that created huge demand in market.

According to Global Handset Vendor Market share, Micromax is the 12th largest mobile phone manufacturer in the World.

According to IDC, the company is ranked second in Indian market by shipments. It has increased its shipments over 633,000 Smartphones from 9,990 in the last quarter.

The company’s first edition in Canvas series, A100 was launched in August 2010.

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