How Malls Trick you To Buy More?
Distance Between The Escalators
The design between the two escalators is faulty design but a smart trick to lure you into buying more and make sure you walk that extra mile to buy something. This doubles the chances of you getting into impulsive buying. Consider even the food court. The way it is being designed and located on the top floor forcing you to take a tour of the entire mall and have a minimum of three bags in hand by the time you enter the food court.
