Attracted To Accessory Counter? When you enter the store you will have expensive watches, belts, cosmetics wooing you and alluring you. They are placed at the entrance. In a way even before you exit you have to withstand their persuasion. The main reason behind this is that accessories are believed to have the highest profit margins and therefore store owners strategically place the counters at the start. Amongst all this, watches are something people buy the most when compared to other items on the accessories list.