Edelweiss Launches Tx3: A Desktop Trading Terminal And Aims At 10x Growth In First 6 Months


One of India’s leading diversified financial services & The Wealth Management and broking arm of Edelweiss Group, Edelweiss Personal Wealth Advisory (EPWA) launched a one-stop desktop trading terminal, TX3. This technology driven solution took 24 months to come into existence and was approved by 600-700 traders worldwide. Keeping in mind the needs and challenges face by traders today, the platform provides all the speed, data analytics as well as charting at right time, right place and in right form free of cost.

Most of the traders in real time use app’s and websites and even pay 25-30k to know the current market status, while TX3 gives an opportunity to analyze market data and place trades instantly to everyone, be it a customer or  anon-customer of Edelweiss. At the launch, Mr. Rahul Jain, Head, Edelweiss Personal Wealth Advisory said, “With new-age & professional traders increasingly becoming tech-savvy and more discerning, technological advancement has become the need of the hour. We see immense opportunity in the desktop trading space in India, led by increasing base of these users. TX3 is our unique offering to empower them to make quick and informed trading decisions.” This free platform offers seamless integration of information, trading as well as reports and features such as pre-login, analytical markets data with seasonality analysis (day, month & year wise) , stock quote page and what if analysis and so on. Apart from this, TX3 gives live streaming of data on various traders, updated data, its source, story behind the data and 60 different ways to view the data. The difference between other platforms and TX3 is the widget which always shows you the analytics no matter what you do on your computer.

“The thirst to become independent trader is increasing day by day. TX3 will provide you all you want in terms of trading. Seamless data charts are available at a single right click that gives you all the information needed,” says Anand Sharma, Head Platforms, Edelweiss Persoanl Wealth Advisory.   

EPWA understands the financial needs of its customers and recommends a simplified approach to invest across assets like equity, derivatives, IPO’s, currencies, MF’s, gold ETF’s and so on. Today, the firm has highly trained & specialized team of over 600 advisors who engage with the clients. In last three years, EPWA has grown its base over 20 times, from 1.5 lakhs users in FY15 to over 30 lakhs digital users in FY18. The firm is looking forward to grow its trading terminal by 10X in first six months of launchof TX3.

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