siliconindia | | AUGUST 202519These inputs boost soil health naturally and remove dependence on chemicals. Technology also plays a major role. Automated irrigation systems, controlled via mobile apps, allow the scheduled operation of pumps and other equipment, reducing manual work and improving efficiency. This seamless blend of traditional practices and modern agri-tech leads to effective farm management. Backed by a strong team, the company makes strategic crop choices based on soil compatibility and market demand. This market-smart approach ensures high productivity and profitability, helping the company stay agile in a constantly evolving agricultural sector.Since 2019, Hebbevu has managed over 1,000 acres of farmland and worked with around 500 to 600 customers. One standout success story involved a customer who purchased an acre for 18 lakh in 2019. By 2024, they have helped resell that same land for 56 lakh, highlighting both the appreciation in asset value and the company's role in facilitating it. In other cases, the company has offered buy-back support to customers who needed to exit, often repurchasing land at market or purchase price, depending on the situation.While Hebbevu has received numerous awards and media recognitions, the focus remains on meaningful impact. Recognition such as the `Startup of the Year' award during the COVID-19 pandemic from the Indian Economic Research Development Authority (IERDA) is particularly valued, as it reflects the company's alignment with sustainability and innovation.Purpose-Driven Agricultural MovementLooking to the future, Hebbevu has ambitious plans to scale. From managing 1,000 acres, the goal is to expand to 10,000 acres across India. The company also aims to increase its retail footprint through Hebbevu Fresh outlets, both online and offline, delivering clean, ethically grown produce to more households. This company is more than just a farmland provider. It is a movement that blends tradition with innovation, rooted values with modern efficiency. In an era where agriculture is often driven by short-term gain, this company offers a long-term, purpose-driven alternative, nurturing not just the land but also the livelihoods and legacies connected to it.In conclusion, Hebbevu is redefining sustainable farming in India by blending traditional practices with modern technology. With a strong ethical foundation, end-to-end services, and a commitment to soil, farmers, and consumers alike, it stands as a purpose-driven model, proving that agriculture can be both profitable and deeply rooted in long-term impact. Hebbevu is where tradition meets innovation, cultivating not just crops, but a sustainable future rooted in ethics and purposeEDITOR'S CHOICE
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