JUNE 20239In India, VR has been a hot topic for a while, and many startups have emerged in recent years, bringing novel technologies to the forefrontScapicScapic is a cloud-based platform that allows users to create, publish, and share immersive VR and AR experiences without any coding or technical expertise. The platform provides tools for users to create interactive 3D content, animations, and virtual environments that can be shared on various digital platforms. Scapic's goal is to make immersive technology more accessible to businesses and consumers by providing an easy-to-use platform for creating and sharing VR/AR content.MerakiMeraki VR is a Mumbai-based virtual reality (VR) startup that specializes in creating immersive VR experiences for various industries, including tourism, hospitality, and healthcare. The company's VR solutions include property tours, training modules, and marketing solutions for businesses in the real estate industry, as well as VR-based experiences that allow users to explore different destinations and attractions around the world in a fully immersive way. Meraki VR is committed to using cutting-edge technology to enhance user experiences and engagement across different industries.GridRasterGridRaster is a California-based virtual reality (VR) and augmented reality (AR) technology provider with its development center in India. The company specializes in creating VR and AR solutions for various industries, including healthcare, automotive, and retail. GridRaster's VR and AR solutions include remote collaboration tools, training modules, and customer engagement experiences that can be customized to meet the specific needs of different businesses.GridRaster's technology is designed to help businesses reduce costs and improve efficiency by enabling remote collaboration, training, and customer engagement through immersive experiences. For example, the company's VR-based training modules can help employees learn new skills in a safe and controlled environment, while its AR-based customer engagement experiences can enhance the shopping experience for customers in retail stores. Overall, GridRaster is committed to helping businesses leverage the power of VR and AR technology to drive growth and innovation across different industries.Summing upThe surge in demand for immersive technologies such as virtual reality (VR) and augmented reality (AR) has created a thriving startup ecosystem in India. These startups are leveraging cutting-edge technology to create immersive experiences across various industries, including real estate, architecture, education, healthcare, entertainment, and retail. With the on-going pandemic forcing people to adapt to virtual socializing, the adoption of immersive technologies is likely to accelerate, creating new opportunities for these startups to innovate and grow. The focus on enhancing user experiences and engagement through immersive technologies is set to revolutionize the way businesses interact with customers, train employees, and collaborate with partners, leading to increased efficiency and growth. Overall, these startups are making immersive technologies more accessible and user-friendly, driving innovation and growth in the Indian tech industry.
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