siliconindia | | October 20204`Care' is the term most used in the recent times since COVID entered our lives. People are spending huge amount of monies to safeguard themselves from the deadly virus. Even spending on personal care has seen tremendous rise in the recent times. That is why the personal care segment revenue is expected to grow at a CAGR of 13.7 percent and reach $7,093 million by 2024. Though the personal care category only makes up to six percent of global e-Commerce sales, but the segment is witnessing huge sales that grew by over 13 percent in Europe & Asia in 2019. A major role in this growth is contributed by the home-grown brands who have brought a fresh breadth of air into the category that is winning the hearts of the consumers. What adds to the market growth is the growing youth population of India along with their ability to spend on personal care. On the other hand, the apprising of the male who understood that there is a need of products catering to their gender is also equally important and hence the men grooming and personal care market too picked up pace in the past few years. That is why the Ministry of Economy and Industry predicts that the Indian beauty and personal care industry was worth $8 billion in 2019. If you are wishing to opt a brand for your personal care, our current edition of siliconindia Lifestyle Magazine's `10 Most Promising Personal Care Brands ­ 2020' will help you with your search. Our team of Editorial Board along with the industry experts have shortlisted and finalized the names. We bring to you their brand story, products and the uniqueness. Read to know more about them.Do let us know your measures for staying healthy!Anamika SahuManaging Editoreditor@siliconindia.comEditorialThe Growing Market of Personal Care Vol 09 · Issue 4 - 1 · October, 2020 Publisher Alok Chaturvedi Managing Editor Anamika Sahu Associate Editor Susila Govindaraj Editorial Team Aveek pal Chaudhuri Mandvi Singh Srrayvinya OLM VP - Sales & Marketing Virupakshi Pattar Advertising Managers Editorial queries editor@siliconindia.com To subscribe Visit https://www.siliconindia.com/subscribe/ or send email to subscription@siliconindia.com Cover price is Rs.150 per issue. Printed and Published By Alok Chaturvedi on behalf of SiliconMedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2020 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.advertise@siliconindia.comVisualisers Vetrivel S Sivasankar S Manjunath RGroup Art DirectorAshok KumarNoidaAshu Sethi Garima Anand Circulation Manager Magendran PerumalAnupreethi Danila.D Chander Thyagaraj Correspondents Sigma Mohanty Subhadarshani Mohanty
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