| | November 201919THE INDIAN HEALTH INSURANCE REVOLUTIONBy Vivek Srivastava, CEO, HealthCare, HOME, Indiandia is at the precipice of a global healthcare revolution with implemen-tation of the Ayushman Bharat health insurance scheme which aims to pro-vide a health insurance cover of Rs.5 lakhs to approximately 50 crore people for tertiary care. With implementation of the Ayushman Bharat Scheme, it is envisioned that the burden on hospitals will increase. Home healthcare presents itself as an imme-diate and effective solution to manage the expected rise in pressure on India's medical in-frastructure. Home healthcare is fast becoming an integral part of the Indian healthcare in-dustry. The key driving factors are increase in geriatric population, rise in chronic life-style diseases, increasing trend of nucle-ar family system and most importantly, shortage of hospital beds and doctors.But even with a CAGR of ~18 percent (as per Cyber Media Re-search's report), home healthcare industry in India is yet to achieve its potential growth. This is large-ly because India's home health-care market is mostly unorganized and unregulated. The organized home healthcare sector, led by leaders like HealthCare atH-OME, has grown leaps & bounds with advancement in technology with advance procedures like chemo-therapy or setups like ICU now possible at patient homes. Quality players in home healthcare industry rely on latest technology to provide their services cost effectively and An alumnus of Indian School of Business, Vivek has operations and project experience in Fortune 500 companies like Indian Oil and Capital One. Prior to HCAH, he had worked with Berkley HealthEdu, Nova Surgery Centre & Nova IVI.CXO INSIGHTSI
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