NOVEMBER 20238GEN Z. ENTREPRENEURS: WHERE CREATIVITY MEETS INSPIRATION & INNOVATIONtartups are one of the dazzling cornerstones of Indian economy which is helping India to get out its status of third world country and becoming one of forerunners of world economy and standing in the same row with one of the wealthiest economies across the globe, United States of America. With each passing day, every sphere of economy is progressing holding the hands of young entrepreneurs, belong to a generation who has developed a stronger sense of autonomy and a desire for space to explore their potential.They are quite famous as Gen Z. This generation has led to a flourishing startup culture in India, with young individuals majorly opting to work for their startup as an alternative to the traditional 9-5 job. This generation is progressing with improving technologies as they are tech-savvy and innovative. They always like to fight for inclusivity and acceptance embracing diversity in every horizon.Together we innovate, Together we inspire!! Bold, Brave & Ready for anything, anytime & anywhere!!This fearless and risk taking generation are more likely to look for start their own business, than the previous generation. New research from ZenBusiness, an Austin, TX, platform has undertaken a survey and study report, which says 93 percent of Gen Zers "have taken a step toward exploring business ownership." The study surveyed nearly 1,000 Gen Zers aged 18 to 25, showed that 84 percent of them selected entrepreneurship as the most exciting of 12 career paths, and that 75 percent of them ultimately want to become entrepreneurs. Last year, 42 unicorns came up in the country. These companies worth thousands of crores of rupees are the hallmark of self-reliant and self-confident India.GenZs are limitlessly Thinking, Creating and Encouraging the Generations to come!!Diversion of the Dynamics of EntrepreneurshipOur forefathers or the previous generations were quite hesitant or under-confident to start a business, rather they were mostly associated with 9-5 jobs, which is safe, and risk free. Before we needed a lump sum amount of capital, credit and expertise to be a business owner, with a dash of clout and a sprinkle of nepotism. But today the story is taking diversions with GenZ who with their Technological advancements, globalization and the emergence of the gig economy have created fertile ground for Millennials. According to a survey conducted by Microsoft, Gen-Z is redefining the idea of work hustle in and outside the office, with 48 percent of Gen-Zers having numerous side hustles and 62 percent indicating they have started, or intend to start, their own business. With nearly 10,000 Baby Boomers retiring daily, these young successors are much needed. GenZ have grown up in an interconnected world where many barriers to entry have been lowered, allowing them to seize opportunities and pursue their business ventures at an early stage.A survey report of ZenBusiness shows a staggering 93 percent of Gen-Zs have already `explored' business ownership. And this isn't a passing trend; 75 percent S NOVEMBER 20238SC COLUMN
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