AUGUST 20238rbanization has given birth to a class of people who are clamped to their corporate life and stay away from their homes which drastically demolishes the freshness of life. Amidst the hustle and bustle of urban life, it is very tough for us to eat home-cooked healthy food. Thus, mostly we rely on the easily available unhealthy junk foods, packaged foods and sacrifice our health in the hands of such detrimental and destructive food items. Weekdays are tough with tightly packed meetings and projects having doodles of deadlines and weekends are brighter with cocktails, beer, fried-chicken, pizza, burger and so many junky stuffs. In order to remove stress, we are giving more stress to our body which is becoming the birthplace of various diseases like, high blood pressure, diabetes, obesity, cardio vascular diseases, fatty liver and the list seems to be unending. With the increasing level of pollution, we humans are getting trapped and loosing healthy lifestyle, but if we continue munching the unhealthy food, it will surely trigger unhealthy lifestyle.The whole process was cycling and recycling like this and then the pandemic came and reshaped the whole design of the landscape. It made us realize the true value of health and healthy habits. People understood, eating healthy and living healthy is the last resort of life to stay alive in this vast cherishing world. The number of health-conscious consumers is expected to rise to 176 million in 2026 from 108 million in 2020. One of the reasons of this bulging demand is influencer marketing through different social media platforms like Facebook, Instagram, & Youtube. Though the urban population is inclined to fizzy drinks, salty snacks, fried foods, but an international survey of food revealed that after 2020, a lot more options of healthy and nutrition-rich substitutes have hit the market like zero sugar coke, roasted seed mix, dried cranberries, salted almond, peanuts, chickpea salad with millet bread, multigrain bread, quinoa, gluten free chips, oats cookies. These nutrition-rich substitutes have already hit the hot sellers list of today's consumer goods market. 70 percent of the Indians have shifted to a healthy lifestyle with clean and healthy eating in this post pandemic era. There is varied scope in this nutrition rich food industry. Dietitians are prescribing to take superfoods like seeds, millets and fruits with required amount of protein and carbohydrate according to each person's BMI. In the last two years, the market of superfood like flax seeds, chia seeds, goji berry, gluten free oats, quinoa, gluten free dalia, muesli, granola, nuts, fruits and vegetables have become the first choice of the mass. Millions of new companies have appeared in the market and the wide availability of such healthy options has restrained people from eating those toxic perilous foods every day. Many startups have grown like mushroom to hit this industry and have achieved success with their nutrition rich products. Oziva is a startup brand which is offering nutrition rich supplement for detoxifying your skin and body has got very famous in last couple of years through their protein powder, juices, and tablets. They also have different products for different age groups with different diseases. Healthy Business Ideas which are float-ing in the Recent Market: · Vegan Food: The era of Veganism, in which we are living, this concept of vegan food and product has emerged very effectively. Vegan is regarded as special kind of food that is only plant based. For the vegans, slaughtering or harming of animals for food is undeniable offence. So, there is a vast market of food products which are dedicated to this group. Cruelty free is a term that is quite famous these days, originally leveraged to USC COLUMNARE THE NUTRIENT-RICH FOODS BECOMING POPULAR? Drop the fries & Dive deep into the nutrition rich healthy food for switching into a disease-free Life
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