NOVEMBER 20194 Vol 5 · Issue 11 - 1 · November, 2019 Publisher Alok Chaturvedi Managing Editor Nandini Mukherjee Editorial Team Aparna Roy Lakshmi G Monica Pallavi J Riya Sethi Sales & Marketing Ashu Sethi Arya Editorial Queries editor@startupcity.com To subscribe Visit www.siliconindia.com/subscribe Cover price is Rs. 150 per issue.Printed and Published By Alok Chaturvedi on behalf of Siliconmedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2019 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.sales@startupcity.comGroup Art Director Ashok KumarCirculation Manager Magendran PerumalVisualisers Mohana Krishnan S.SivasankarSr. Manager Sales & Marketing Virupakshi PattarIn the age of globalization with advancements in information technology and increased connectivity, the realm of marketing has undergone a sea of change. Traditional marketing involved brick and mortar retail outlets, malls and multiplexes. This has now been replaced by e-Commerce - a new frontier for marketing. Increased spending on advertising, celebrity endorsements, customer-friendly websites, the plethora of products and services available online and easy access to these through social media have re-invented marketing completely. Several startups have ventured into this space to solve problems for their users, as they believe connecting with right users is about personalized marketing at scale. The growth of such start-ups in Delhi has been quite interesting. Being the country's capital seems to have worked wonders for Delhi's startup ecosystem. Startups in Delhi NCR have easy access to important government offices, top talent from institutes such as IIT Delhi and Delhi College of Engineering, amongst others. Consequently, several companies have set up their delivery centres and liaison offices in Noida, Delhi, and Gurugram in order to take advantage of the high-quality infrastructure, manpower, real estate, and supportive government policies. In fact, there are several startup incubators and accelerators in the region associated with the government, educational institutions, and venture capitalists. In our current edition, we have featured a list of "10 Best Startups in Delhi Marketing". The list consists of distinctive startups that are doing great in marketing and might soon enough make a huge mark in the business world. Regardless of the structural challenges posed to the IT sector in India, Delhi NCR offers a dynamic and highly-functioning ecosystem that sees investors, government policymakers, skilled professionals and entrepreneurs, and startup incubators and accelerators. These positives coupled with its expanded territory and excellent connectivity and infrastructure make it look like Delhi NCR slow and steady can grow to be known as India's top startup hub.Nandini MukherjeeManaging EditorDelhi is on its way in Adopting Entrepreneurial Attributes EDITOR'S NOTEsiliconindia
< Page 3 | Page 5 >