OCTOBER 20199an increasing demand for health oriented fashion. This has led to an increase in the demand for athlei-sure and activewear, specifically in the young urban audience. These people are also keenly following their favorite celebs on social media who are often seen around gyms in their trendiest sportswear. Karee-na Kapoor Khan has led the charge of making her gym looks a part of the watercooler discussions in of-fice. Malaika Arora too is often seen working out with her besties in the trendiest of gym clothes, influenc-ing many to adopt her style. Apart from fitness apparel, fitness gadgets have also caught the fancy of today's young generation.4. Go Green: This trend reflects how the fashion world is responding to global trends that are around using environment friendly materials and leaving behind minimum damage to the planet. Upcycled fashion is grad-ually becoming the thing in the fash-ion world with many retailers incen-tivizing its customers to give up their old clothes.5. Colors of the Year: People are increasingly looking forward to em-ulating the colors of the year set by the high fashion gurus. With pastels trending in 2018, people were seen wearing this color to stay in trend.6. Fabrics: Working in conjunc-tion with people opting for comfort-able fashion, airy fabrics are the latest trend. Be it ethnic wear or western wear, airy and breezy fabrics not only help the person wearing it with more mobility, but also looks stylish when cut in trendy designs. 7. Travel: The world is getting clos-er as people choosing to travel more, either for business or leisure. With travel plans high on people's minds, the need for comfortable clothes made of airy materials is the need of the hour. From broad leg trousers to plain and soft t-shirts, travel calls for smart and chic leisure wear. 8. Personalization: Be it your fa-vorite cup of coffee served in a mug with your name on it to a passport cover that has become as import-ant as your passport when travel-ling, personalized fashion is a trend that seems to have caught on. Be-spoke bridal lehengas with the cou-ple's story embellished on it is what brides want today to set them apart. 9. Fashionable Celebrity Wed-dings: While Anushka chose to be a coy pastel bride, Deepika chose fiery red and Priyanka vowed everyone with her long white trail. What ce-lebrities wear at their weddings has become a matter of great discussion among people with people looking up to them for inspiration. Social media has brought celebrity wed-dings on everyone's smartphones giving them a glimpse of what every-one wore ­ from the couple getting married to their guests.10. Affordable Festive Wear: Everything one wears is put-up on Instagram for the world to view. This is especially true on special days like festivals or parties where one wants to don elegant and styl-ish ethnic wear. And do it in budget, while at that! Be it ethnic wear or western wear, airy and breezy fabrics not only help the person wearing it with more mobility, but also looks stylish when cut in trendy designs
< Page 8 | Page 10 >