siliconindia | | May 20224 Vol 11 · Issue 03 ·May 2022 Publisher Alok Chaturvedi Editor Emmanuel Christi Das Editorial Team Aveek Pal Chaudhuri Hima P M Mandvi Singh GM - Sales & Marketing Rohit Kumar Advertising Managers Editorial queries editor@siliconindia.com To subscribe Visit https://www.siliconindia.com/subscribe/ or send email to subscription@siliconindia.com Cover price is Rs.150 per issue. Printed and Published By Alok Chaturvedi on behalf of SiliconMedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2022 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.advertise@siliconindia.com Visualisers Suanya Chakraborty Rajesh R B Group Art DirectorAshok KumarCirculation Manager Magendran Perumal Ashwini D Naik Shilpa Selva Felisha Rita Correspondent Soumya JAssistant Editor Ananth VAssociate Editor Indranil Chakraborty Global hotel chains are now betting big on India, launching new brands and announcing ambitious pipelines for the coming years, after two years of disruptions caused by the pandemic when the hospitality industry was one of the worst affected. India continues to be a high growth potential for hospitality major. With international travel opening up and airlines increasing capacities as well as evaluating the possibility of adding supplementary flights, there has been an ever-increasing demand in travel for both, long and short haul movements. With summer approaching we expect this demand to rise even further and are optimistic about a subsequent increase in hospitality bookings. While, demand for travel and hospitality was affected by the pandemic, we've been optimistic about recovery. There's certainly been a lot of pent-up demand, and people want to travel again. There is also an increasingly growing phe-nomenon of `impulse travel' with guests booking trips in a much shorter window than the past years with the average booking time being less than a month. Domestic travel is set to soar. Weddings and events have been quick to pick up pace. Local destinations for weddings are a growing preference in India, and the limitations on hosting these events abroad has also added to the uptick. This sector has particularly seen tremendous traction, and the Hotel brands in India have witnessed a steady increase in queries and bookings for weddings all year long in 2021, and this first quarter of 2022. The rise in the travel and tourism industry and changing patterns in the standard of living have led to progressive growth in the luxury hotel market trends. Some forward thinking hotel brands have up their game by leverag-ing advance technologies such as AI, ML, IoT and near-field communica-tion, mobile payment and data analytics to increase online reservations, im-prove the return on advertising spend, better understand guest preferences and build stronger customer relationships. Emmanuel Christi DasEditoreditor@siliconindia.comHospitality keeping PaceEditorial
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