MARCH 20239contribute and become the best versions of themselves. At Tech Mahindra, we believe in `Wellness before Business' and have rolled out several #WellnessFirst initiatives to build a happier, healthier, and more productive workplace culture. We have in place Employee Assistance Program to provide 24*7 counseling support with expert counselors and coaches for emotional and mental health concerns; Emotional Wellness Self-Assessment Tools like Emotional Wellness Test for employees to assess their stress levels; AMIGO Program and People Care Manager Program to sensitize managers and build psychological safety at workplace, among others. We truly believe that organizations that focus on employee well-being and employee happiness are more productive".Sqn Ldr Dimple Rawat (Retd), Director - HR, Barco India"At Barco, we prioritize the safety and well-being of our employees and strive to establish a healthy work culture, where people feel safe and cared for. On World Mental Health Day, we plan to organize an interactive, knowledge-sharing session on digital detox. The session will be an opportunity for employees to share their queries and challenges and enhance their mental well-being over the longer term. We believe that a healthy workforce helps in building a productive, efficient, and resilient work environment".Rajalakshmi Sivanand, Head of People & Culture, Compass IDC"As we step into a dynamic work environment, it's imperative to reimagine workspace culture. Today organizations realize the importance of an integrated multicultural and inclusive work environment to foster employee well-being. At Compass, we approach employee interventions with curated projects like celebrating employee milestones, specialized medical counseling sessions, employee wellness sessions, virtual yoga, along with other initiatives that support and boost overall productivity and performance. These cultural interventions have been introduced in line with our ethos that focuses on building a technology-enabled conducive workplace where dreams are made".Agendra Kumar, Managing Director, Esri India"Overall well-being is an essential element of a well-developed, productive persona. At Esri India, we have built a people-centric culture, where trust and mutual respect are important pillars. As we prepare to celebrate World Mental Health Day, we have launched an internal campaign, `Your Well-Being Mantra'. The pandemic accentuated the need for holistic wellness at the workplace and with this initiative, we aim to promote a culture of open conversations and idea sharing. This, we believe, will help in creating a more collaborative and positive environment for our employees". Influencer marketing is one of the emerging form of innovative marketing which uses social media influencer endorsements to help firms raise their brand awareness & sales
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