siliconindia | | December 20174`Global', the word has become more of a local in the current time. In this cut-throat competition, it has become paramount for even a local company to spread its wings globally to sustain the competition that global players established in their land throws at them. However, what remains intact are the traits to reach out to each of their global audiences. Demography, language, culture, emotions, perseverance and the local flavor needs to be kept in mind while pitching your offerings to different countries. There have been various instances where even big brands failed to realize these and nose-dived in their mission. From food & beverages to toys & technologies, and products & services, internet has almost provided a platform to reach out to our audiences without much hassle. But creating the perfect ad fit, marketing strategies, content, and reaching out to our targeted audience with precision is not everyone's cup of tea. On the other hand, establishing a full-fledged marketing team is a costly affair that not many can afford, especially SMEs and startups. Hence in the recent times, global marketing service providers have emerged as a life savior to many corporate. Bringing to you a comprehensive list of `10 Most Promising Global Marketing Service Providers - 2017', our current issue strives to let you partner with those who have created a niche for themselves in the market through their years of experience and cutting-edge solutions & strategies. We also bring to you the story of `Merit Group: Empowering Brands to Unlock the Utmost Potential of their Automated Marketing Campaigns' in our cover story. The company has been serving big wigs with their out-of-the-cult moves to make their clients champions in their business. Do let us know what you think!Anamika SahuManaging Editoreditor@siliconindia.comEditorialCreating Perfect Marketing Match for Your Business siliconindia Vol 06 · Issue 5 - 4 · December 01, 2017 Publisher Alok Chaturvedi Managing Editor Anamika Sahu Associate Editor Susila Govindaraj Editorial Team Aishwarya Babu K Ananth .V Anurag Bhol Karthik Muralidhar Shefali Mathur Sophia Rohtagi Sujith Vasudevan Trisha Pragya VP - Sales & Marketing Virupakshi Pattar Advertising Managers Editorial queries editor@siliconindia.com To subscribe Visit www.siliconindia.com/magazine-in or send email to subscription@siliconindia.com Cover price is Rs.150 per issue. Printed and Published By Alok Chaturvedi on behalf of SiliconMedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2017 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.advertise@siliconindia.comSr. Visualiser MaitreyeeVisualisers Manjunath R Mohana Krishnan SuanyaGroup Art DirectorAshok KumarNoidaAshu SethiCirculation Manager Magendran PerumalAbhishek Mohapatra Samatha
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