JUNE 202019Undoubtedly, the 21st Century is the glistening age for the Fashion and style, as it has shown the various experimental tones of trends. It ranges from Royal robes to style evolution of Lady Gaga, Taylor Swift and Indian celebrities too. Nowadays people also need fashion labels creates brands and whatnot, and these fashion brands are the best examples of the fashion industry. These brands initiate fashion from the higher to lower and currently if you see that the more segmented societies, the fashion starts with the word known as "Gratification". It gives you a sense of gratification and metamorphosis of celebrity in own sense.The Word Fashion is Coined as the Foundation of ChangeBut in the 21st century, I can see that the world is moving towards the digitalization and it also lack authenticity. Yet on the contradictory mode, the old traditions of the clothing and various embroideries have been resurfaced. Styles have evolved with age and it is seen as the and it has been seen as the resurfacing of the old trends. Nowadays, potpourri of fashion has been taken over by the style bloggers and various other social influencers, which lay a significant impact on the styling of the being.Gratification as a Tool to Spread the Word FashionFashion trends are also influenced by various factors like technological, political, social, economic influences. These are also seen by the varied other factors too, these include the miscellaneous factors too like the current fashion trends, the needs of the consumers and results through the various fashion market researchers. It has been seen that style quotient is a way to revolutionise the world, and an obsolete need. I have also seen that fashion has been taken to the next generation with the influx of the new wave of digital technology. It includes social media interests that lead to online shopping. This also gives an advent for the various eCommerce firms. The Sevival of Stagnant Industries and Fashion of Today's World Today's fashion is something which can be seen as the demarcation of the world order of fashion. It is a thought which makes us feel better and look splendid. The fashion industry is highly competitive, industrious, every second changing, and high penetrating the global markets. It is mainly due to the digital marketing influence on online shopping and apparels world. It is creating a segment for every possible thing, if it was forgotten in the past, then now it is on the surface. Various fundings are provided from the numerous organisations for the revival of stagnant clothing industries in India. The main reason was the inundation of the eCommerce industries, which bought zardosi to the tinsel village ofOdisha and SambalpuriSaree to Kashmir. Era of Experimental FashionWe are jostling in the era of experimental fashion, here black tee , white sneakers and blue jeans On the concluding note, it won't be surprising to say that this era of fashion has already left a mark on the long lost stagnant clothing and segment of the world. It has also lead to providing the pond too small fishes of influencers. Neeraj ChopraIt won't be surprising to say that this era of fashion has already left a mark on the long lost stagnant clothing and segment of the world
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