siliconindia | | November 20199a very important role to reach out to new and existing customers and expand the target market. 3. Latest Fashion Wear TrendsLatest fashion wear trend for AW- 19/20 is more focused on sustainability, usability, comfort and vintage appeal of the garment. For fabric new popping trends are stripes, ombre checks, contrast stripes in subtle checks, dobbies, hologram textures print, abstract camo and trans-seasonal appeal. For women most popping global trend is animal skin prints, asymmetric tie-knots, ruffled hems and stripes variations. Color inspiration for this season is interior inspired color pallet, country color hues and darker shades of green along with evolved neutrals. NOW-A-DAYS APPAREL JOB IS GROWING WITH NEW TECHNOLOGY, WHICH MAKES EASIER PRODUCTION OF GARMENTS WITH QUALITY FINISHING AND STANDARD PRODUCT QUALITY IN LESS TIME"and 100 percent fabric is checked internally using the 4 points checking system through advanced machines to check specifications and ensure quality. Also, during all the stages of the manufacturing process, i.e. cutting, stitching, washing and finishing, the garments are closely and regularly monitored, checked and inspected by our in- house quality assurance team to ensure that we deliver best in class product to cater to maximum level of customer satisfaction. 2. Latest Technologies & Methodologies used for designing, manufacturing, branding and retailing apparelsNow-a-days apparel job is growing with new technology, which makes easier production of garments with quality finishing and standard product quality in less time. We have our own state of the art manufacturing facility in Bahadurgarh (near Delhi) that uses an array of latest machines for cutting, stitching, fusing, pressing, finishing and packaging. Though apparel industry is a labor intensive sector, however, the use of technology and modern machines helps to improve the overall productivity, efficiency and quality. For design work we have trend forecasting tools that help designers to visualize and predict upcoming trends and ideologies that would be in trend in the near future. Social media marketing for fashion brands is new key to reach out to their followers and provide them with time to time updates of our new in developments. Customer loyalty programs also help to create recall value and help to tap the target market. Thus technology is also playing
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