siliconindia | | JULY 20239EdTech companies have a myriad of upskilling courses, right from soft skills to technical that can help students fulfil their learning needsBreaking Geographical BoundariesThe ability to transcend geographic boundaries is one of the most important aspects of integrating virtual education with traditional institutions. Students who live in remote areas without access to necessary educational resources benefit from the excellent virtual infrastructure. With a hybrid approach, learning is continuous, and universities can provide uninterrupted education 24 hours a day, seven days a week. Universities can utilise the EdTech framework and cater to a wider audience while offering both accessibility and availability across tier II, tier III, and tier IV cities. The partnership will therefore result in universities catering to a larger audience.One-stop shop to learn, upskill, and reskillWhen Edtechs merge with universities, the students don't have to search for different institutes in order to fulfil their skilling needs. Apart from the core curriculum provided by the universities, students need to learn other skills that will help set up their careers. Hence, instead of going and searching for an option in the market, which is tedious, universities can deliver this service. Several EdTech companies have a myriad of upskilling courses, right from soft skills to technical that can help students fulfil their learning needs. Furthermore, the universities will be able to provide personalised education and self-paced learning, which will add flexibility to the traditional learning methodology.Way ForwardIt is undeniable fact the merging of Edtech and traditional educational institutions will become a part of a comprehensive educational approach in the current era of digitization. This will turn out to be the best way to shape modern education and give students a holistic learning experience. The merger will introduce a two-way learning experience that will enable students to become future-ready by honing their digital skills and setting up the proper social and emotional development systems. On other hand, it will help universities to reach a wider audience in the remotest places of the country.The mutual reliance of these two different formats on one another will increase the overall value of a global learning experience, which is desperately needed. These offline universities will be able to also support and reinforce the online educational components, help develop brand loyalty among the target market, and help meet the expanding demand for interpersonal mentoring. Hence the future of the upcoming mergers appears to be bright from both educational and financial aspect.Mr. Aman Mittal is the Vice President at Lovely Professional University (LPU), one of the leading ed-ucational institutes recognized globally for its inno-vative, collaborative, and consistent transformative approach. He is a multi-faceted personality spear-heading various verticals such as International Edu-cation, Information Technology, Growth, Marketing, Public Relations, and Entrepreneurship along with overlooking the overall affairs at the university. He is renowned in the industry for his rich expertise in the education sector and managerial skills. Adding to it, he also possesses significant experience in the domains of Marketing Management, Advertising, Business Development, Strategic Planning, as well as International Business.
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