siliconindia | | January 20204 Second Largest eCommerce Hub by 2034Over the course of time, business sector has evidently adopted the changes in operations to stay ahead in the cut-throat competitive world. E-commerce technology trends have a significant impact on online shopping. Therefore, it's no news that it will continue to have the influence of new technology, new consumer demands, and the constant shift from desktop to mobile devices. New age technologies like Artificial Intelligence have proven to be the trendiest of all. Artificial Intelligence is augmenting e-commerce companies with recommendation engines, chatbots, virtual assistants and warehouse automation. AI-driven tech is also able to understand consumer behaviour and buying patterns. Being able to predict trends accurately will ensure that consumers needs are better met. Artificial Intelligence will provide a more personalized customer experience in the coming year. Ecommerce websites are the next crucial thing for brand building. Every organization that plans to sell online, must have brand identity. Almost 80 percent of your business' acumen depends on your website. That's called brand building. As ecommerce owners and managers, building a powerful and engaging online brand is the most important work. Simply put, it is a KPI that cannot be penned down. However, if done right, every single goal will be achieved. Unfortunately, few brands invest early and often in their online branding strategy. In fact, it is often an afterthought of success. Something brands get to when they have enough money and time. But you don't get the opportunity to make a first impression multiple times. How you present your brand across the web matters ­­ and it matters from day 1. There are several other parameters that make an ecommerce business what it is. In this edition, we at SI bring forth the vendors who have made it their core competency to help India meet the vision in 2034. Do let us know what you think. Chitra MishraSpecial Editoreditor@siliconindia.comEditorialsiliconindia Vol 08 · Issue 6 - 2 · January, 13 - 2020 Publisher Alok Chaturvedi Managing Editor Anamika Sahu Special Editor Chitra Mishra Editorial Team Ananth.V Imelda Tarzarina John Roshan Anto Srrayvinya OLM Sophia Rohtagi Sujith Vasudevan Trisha Pragya VP - Sales & Marketing Virupakshi Pattar Advertising Managers Editorial queries editor@siliconindia.com To subscribe Visit https://www.siliconindia.com/subscribe/ or send email to subscription@siliconindia.com Cover price is Rs.150 per issue. Printed and Published By Alok Chaturvedi on behalf of SiliconMedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2020 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.advertise@siliconindia.comVisualisers Vimalraj M S Sivasankar Group Art DirectorAshok KumarNoida Ashu Sethi Garima AnandCirculation Manager Magendran Perumal Anupreethi Danila Nagendra Kumar Shashi Ranjan Ameet Kumar Sahoo
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