DECEMBER 20204Propelled by increasing internet penetration, smart phone adoption and affordable data plans, the Indian online retail industry is growing from strength to strength every year. According to a report by Indian Brand Equity Forum, the Indian E-commerce market which was worth $38.5 billion in 2017 is expected to touch a whopping $200 billion by 2026. Reports also estimate that this upward growth trajectory will grow stronger and the Indian e-commerce market will surpass its US counterpart to become the second largest e-commerce market in the world by 2034.The industry is also experiencing a massive push owing to the increasing number of internet users across India. This digital push is expected to create a user base of 829 million people by 2021, up from 636.73 million in FY19. Experts believe that India's internet economy will double in size to be worth $250 billion by end of 2020 and a major contributor to this number will be e-commerce. Despite facing regulatory challenges, the segment is well equipped to drive the next level of Indian consumer growth this year. With improving data affordability, consumption growth and newer financial products, the e-commerce market is set to grow, be it across e-tail, travel, consumer services or online financial services.The pandemic has also played its part in fuelling the fire in terms of promoting the segment as the industry has seen even more activity owing to physical retail outlets being out of bounds. During this time of need, these young tech enabled startups have risen to the occasion to help consumers across the country. While the industry is led by bigwigs such as Amazon, Flipkart, Paytm etc who occupy a lion's share, it is the small and medium online stores that have emerged as the real success stories. There is no one-size-fits-all strategy in e-commerce and hence these startups have been driving growth and innovation through the best use of Omni-channel platforms spanning across companies of all shapes, sizes, and verticals. The current edition of StartupCity presents to you the coveted list of "10 Best e-commerce Startups 2020". The list consists of expert Startups that guide businesses from proof-of-concept to implementation, followed by deep performance tuning to ensure continued success. Leveraging a startups team's expertise to make customers' shopping experience more engaging pays dividends that businesses can reap for many years to come. Do let us know your thoughts. Rachita SharmaSpecial EditorThe Great Indian E-Commerce Saga Continues EDITOR'S NOTE Visualisers Dennis Bennito siliconindia Vol 7 · Issue 06 - 01 · December 1, 2020 Publisher Alok Chaturvedi Special Editor Rachita Sharma Editorial Team Aparna Roy Monica Pallavi J Likhith Aradhya Subhadarshini Mohanty Sales & Marketing Ravi Kumar C S Sonia Editorial Queries startupcity@siliconindia.com To subscribe Visit: www.siliconindia.com/subscribe/ Cover price is ` 150 per issue.Printed and Published By Alok Chaturvedi on behalf of SiliconMedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2020 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.sales@startupcity.comGroup Art Director Ashok KumarCirculation Manager Magendran PerumalSr. Manager Sales & Marketing Virupakshi Pattar
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