MARCH 20204With government initiatives helping the growth of businesses in the city, Mumbai has emerged as one of the preferred markets for start-ups. Headquarters to most of the multiple financial institutions, India's financial capital is home to multiple conglomerates, legacy businesses and financial institutions. While Southern cities such as Bangalore and Hyderabad are the preferred choice for any start-up company, Mumbai does not lag behind much. The city was slow to adopt the entrepreneurial culture, but now financial technology and enterprise tech spaces are driving its start-up economy. Mumbai holds the third position in terms of overall funding activity in India. Young entrepreneurs looking to start their ventures are attracted towards the city due to its financial power and rational background. Besides, key government initiatives including `Ease of Doing Business' and thriving ecosystem have given a boost to the city's start-up culture. Renowned businesses have also extended a helping hand to these innovative firms due to the growth potential they have. Also, the startup culture has received a lot of attention lately with more and more people are looking for ways to improve the overall experience at work and some are even champions of seamlessly integrating work into their life. Startup are undoubtedly filled with go-getters and people who are willing to go the extra mile or have dinner at their desk while working away on a project. Since teams are small, people generally have to wear a number of different hats, which can mean odd hours, late nights, and working on weekends. In our current edition, we bring to you a list of "10 Best Startups to Work for ­ Mumbai". By defining the work culture, these start-ups commit to better supporting the work itself, improve operations, make a more valuable contribution, and gain greater personal satisfaction. We also recommend you to read our cover story on NeoNiche Integrated Solutions, builders of transformative brand building exercises and creators of remarkable experience. Do share your thoughts with us. Nandini MukherjeeManaging EditorStart-ups are Launching Great Company CultureEDITOR'S NOTE Vol 5 · Issue 9 - 4 · March, 2020 Publisher Alok Chaturvedi Managing Editor Nandini Mukherjee Editorial Team Aparna Roy Likhith Aradhya Monica Pallavi J Sigma Mohanty Sales & Marketing Garima Anand Tapas Mallick Editorial Queries startupcity@siliconindia.com To subscribe Visit: www.siliconindia.com/subscribe/ Cover price is Rs. 150 per issue.Printed and Published By Alok Chaturvedi on behalf of Siliconmedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2020 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.sales@startupcity.comGroup Art Director Ashok KumarCirculation Manager Magendran PerumalVisualisers Manjunath Siva ShankarGM Sales & Marketing Virupakshi Pattarsiliconindia
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