APRIL 20184Working for a start-up is fun and start-ups are proving to be a great way to kick-start a career and make a bigger impact. This kind of noticeable impact combined with the opportunity to try new roles means that there is a ton of room at a startup to move up in the world. Fast learning, better paying, cool perks, crazy work hours, looser hierarchy, awesome culture, flexibility and more importantly the autonomy are among few of those reasons why more and more people are being a part of the start-up craze in India. In recent years, the Indian start-up ecosystem has really taken off and come into its own - driven by factors such as massive funding, consolidation activities, evolving technology and a burgeoning domestic market. The numbers speak - from 3,100 startups in 2014 to a projection of more than 11,500 by 2020. This is certainly not a passing trend. It's a revolution. And it's going to change the way the markets are working today in India.Indeed, the start-up culture has received a lot of attention off late and people are looking for ways to improve the overall experience at work. Some are even victors of seamlessly integrating work into their life. It is not only about a higher salary or more vacation days but high expectations and people's interest in opportunities to connect with others who will help achieve their goals and find greater satisfaction in the process. Working for a start-up can involve a lot of time and energy. It's much more fun working long hours when it's doing something one enjoys for a company that is believed to have a shot at success.Our current edition of startupcity features some of the best start-ups to work for. These startups are proven to be currently flying under the radar. With a unique workforce, distinct company culture and high employee engagement, these startups are helping their employees feel empowered and valuable, resulting in great work and employee happiness.Nandini MukherjeeManaging EditorThe Power of Culture is the Greatest Asset of a Start-up EDITOR'S NOTE Vol 3 · Issue 10 - 3 · April 19, 2018 Publisher Alok Chaturvedi Managing Editor Nandini Mukherjee Editorial Team Amit Raja Naik Chandrika Patra Lakshmi G Pooja Devi Shefali Mathur Sales & Marketing Ashu Sethi Garima Anand Editorial Queries editor@startupcity.com To subscribe Visit www.startupcity.com/subscribe Cover price is Rs. 150 per issue.Printed and Published By Alok Chaturvedi on behalf of Siliconmedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2018 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.sales@startupcity.comGroup Art Director Ashok KumarCirculation Manager Magendran PerumalVisualisers Manjunath Vimal Raj MSr. Manager Sales & Marketing Amrit Singhsiliconindia
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