FEBRUARY 20194siliconindiasiliconindia DECEMBER 201755OOver the past few years, AR & VR market has been growing in India on account of increasing penetration of head-mounted displays in entertainment & gaming industry, rising defence spending coupled with surging demand in the country's healthcare sector. Over the next five years, anticipated growth in the country's defence budget, and rising demand for AR & VR enabled products for training purposes are expected to emerge as the major factors driving demand for AR & VR products in the defence industry. According to "India Augmented Reality and Virtual Reality Market By Product Type, By End-user, Competition Forecast and Opportunities, 2011 - 2021", the AR & VR market in India is projected to grow at a CAGR of over 55 per cent during 2016 - 2021.India has traditionally had a number of mostly small companies using some of these technologies for marketing, brand experience. However, these capabilities are now seen to expand to the industrial segment with many large global companies engaging with Indian companies for training and maintenance solutions. Also, the startup scene in this space is gradually picking up. There are a number of startups working in the field of virtual and augmented reality world. Venture capitalists are also backing such innovative startups in the segment. In our current edition, we bring to you a list of "10 Best Startups in AR VR". The list encompasses some of the innovative startups in the AR VR space that offers multiple levels of functionality across sectors fuelled by demand from business and consumer sectors. We also recommend you to read our cover story on Digital Rhombus Studio, a company that designs and produces realistic VR experiences that deliver high value and unique business solutions driven by powerful business-oriented ROI's.Nandini MukherjeeManaging EditorAR/VR startups are winning the game by creating impactful user experiences EDITOR'S NOTE Vol 4 · Issue 8 - 2 · February 12, 2019 Publisher Alok Chaturvedi Managing Editor Nandini Mukherjee Editorial Team Amit Raja Naik Hridkamal Roy John Roshan Anto Lakshmi G Sales & Marketing Felisha Rita Tapas Ranjan Mallick Editorial Queries editor@startupcity.com To subscribe Visit www.startupcity.com/subscribe Cover price is Rs. 150 per issue.Printed and Published By Alok Chaturvedi on behalf of Siliconmedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2019 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.sales@startupcity.comGroup Art Director Ashok KumarCirculation Manager Magendran PerumalVisualisers Vimalraj Siva ShankarGM Sales & Marketing Amrit Singh
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