siliconindia | | November 20194`Content is King but Engagement is Queen, and the Lady rules the house!', Mari Smith was right when she was quoted saying the above words. In today's competitive world, while content is ruling every industry, it is customer engagement which eventually defines the growth and success of any business. Gradually maturing in this competitive industry is the Business-to-Business (B2B) marketplace. While this industry is still in its nascent stage in India, the experts have predicted that India's B2B industry will be worth Rs 45 lakh crore by 2020 and according to SME finance companies, this online industry is six times bigger than Business-to-Consumer (B2C) in India.Growing internet penetration has opened huge opportunities for B2B entrepreneurs and the vendors associated with them. Increased Internet usage and the availability of more payment options have opened the doors of global market for the Indian entrepreneurs, especially for SMEs who have been focusing only on domestic trade. Clearly, opportunities are immense. SMEs can now focus on developing export trades through its e-commerce platform. Even small businessman from rural sites can now think of making money by tapping these opportunities and going global. All they need is the right B2B partner!While many players have started making a mark in the B2B sector, there are numerous areas yet to be unleashed. With greater benefits, profits and consumer reach at the other end, numerous young ventures in India are leaving no stone unturned when it comes to cashing on these opportunities. With a vision to showcase the potential of such companies, in this edition of siliconindia magazine we have featured a list of `10 Most promising B2B Marketplace Platforms - 2019'. This carefully crafted list comprises of best-in-class B2B solution providers which are setting a niche in the industry with their top-notch offerings. On the cover we have featured NIAAGRO, a firm set up with a vision to make a Demand driven Ag-economy that gave equal chance to farmers all throughout the year to meet the demand at Fair Market Price and not Minimum Support Price (MSP). We hope the list helps you find the right B2B platform and we achieve our mission.Your ideas are always welcome!Deepshikha SinghSpecial Editoreditor@siliconindia.comEditorialB2B Marketplace is the New Game Changer for Business Owners siliconindia Vol 08 · Issue 4 - 2 · November, 2019 Publisher Alok Chaturvedi Special Editor Deepshikha Singh Editorial Team Aveek Pal Chaudhuri Tanuja Akkannavar Rohan A T Sthitaprajnya Panigrahi Srrayvinya OLM Sujith Vasudevan VP - Sales & Marketing Virupakshi Pattar Advertising Managers Editorial queries editor@siliconindia.com To subscribe Visit https://www.siliconindia.com/subscribe/ or send email to subscription@siliconindia.com Cover price is Rs.150 per issue. Printed and Published By Alok Chaturvedi on behalf of SiliconMedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Alok ChaturvediCopyright © 2019 SiliconMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.advertise@siliconindia.com Visualisers Veena R Piddannavar Vetrivel S Krishnamohan Group Art DirectorAshok KumarNoidaAshu Sethi Garima Anand Circulation Manager Magendran Perumal Chander Thyagara Felisha Rita Khirod Kumar Ashwini D Naik
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